Page 5 - CPBT
P. 5
The changing IT marketplace
● Customers’ worlds are changing to meet new business demands
− many are adopting Cloud as a “fast-track” approach to IT
● For continued success, Vendors and their Partners must mirror this
− offer both traditional and Cloud solutions
● Cisco is embracing this change in its business & technology strategy
− continuing to deliver traditional “best of breed” solutions whilst
aggressively building and enabling its Cloud services portfolio
● This provides a win-win-win foundation for
− Customers - get to meet new demands through trusted partners/known
relationships & brands
− Partners - can retain customers, gain growth opportunity and leverage
existing technical skills
