Page 101 - Cisco CloudCenter Driven Sales Bootcamp v1-5-2
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CLOUD CONSUME
            Key Messages




                                     Head of Infrastructure /                                   Head of App Dev


                                     IT Ops   Sheryl                                            Megan

                             ▪ Optimize mix of on-prem and cloud                        ▪ Highlight value proposition of optimizing
                                capacity, as well as CapEx and OpEx mix                    application performance in any cloud
       What to               ▪ Improve app performance and de-risk                         environment
       position                 production changes or new releases                      ▪ Highlight integration of CloudCenter with
                             ▪ Make it easy to consume the great                           DevOps tools such as Jenkins, Chef, and
                                infrastructure services you deliver                        Puppet




       Key personas                  Head of Cloud Program                                      LoB / App Owner
                                     Rohit                                                      David


                             ▪ Accelerate application migration /                       ▪ Accelerate application migration to cloud/
       Related personas         identification of opportunities for cloud                  cloud adoption
       (need to                 migration/adoption                                      ▪ Increase independence from IT through self-
       be sold to by key     ▪ Speed up app dev environment set up                         service usage of application template & cost
       personas)
                             ▪ Make infra more agile                                       transparency
                                                                                        ▪ De-risk code releases/ stabilize business
            Note: Detailed empathy maps for customer personas see "Tailor your message" section
                                                                                        ▪ Find opportunities to improve business
                                                                                           outcomes
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