Page 153 - BAYADA Our Brand Guide

Dear (insert name),
01 Thanks so much for taking the time to speak with me last week when I was at the hospital. I know how busy you are, so I really appreciate your giving me a few minutes to chat with you.
02 I wanted to follow up on your concern about rising readmission rates, a challenge shared by many health systems today. It’s a tough balancing act: How do you reduce your length of stays without increasing the risk of readmissions?
03 The answer: engage a home health care partner with specific expertise in multi-level
care solutions, helping to keep even the most complex patients safe at home. BAYADA’s interdisciplinary teams of highly trained clinicians can meet a variety of high-acuity care needs—including trach and vent management—that many other home care agencies are unequipped to handle. BAYADAbility Rehab Solutions, the only rehab nursing program in home care, trains our specialized teams to serve the most difficult-to-place cases.
04 You’ve got to see it to believe it!
Here’s a short video about BAYADA client Joe V. who’s flourishing at home, despite a catastrophic spinal cord injury. You’ll be amazed at how far he’s come.
05 I’d love to share some of our outcomes data and how we can partner with [XYZ Health System] to bring your readmission rates down by keeping your patients safe at home. Please call me at [xxx-xxx-xxxx] to arrange a meeting that’s convenient for you. I look forward to hearing from you.
Sincerest regards, (Your Name)
Our Stakeholders: Referral Sources
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