Page 14 - TruthAboutLyingFinalAmazon18

The Truth About Lying
He'd get a golden parachute, and the company would get a sacrificial lamb.
The Sympathy Pivot: Launch a foundation in honor of the victims. Scholarship funds. Community centers. Flood the news cycle with images of grieving executives writing checks.
The Future Promise: Announce a revolutionary new safety protocol. Partner with a university. Make it look like the tragedy had sparked innovation.
The Emotional Misdirection: Don't say Sorry we were negligent. Say We share in this community's grief. Empathy without admission. Feeling without liability.
The executives were nodding. They could see it working. Henry could see it working. He'd done this dance a hundred times.
"How much?" Logan asked.
"Two million for the campaign. Plus my standard fee." "Done."
They shook hands. Henry packed up his portfolio. Another crisis managed. Another truth buried under a mountain of carefully crafted fiction.
He was halfway to the elevator when his phone rang. Unknown number.
"Henry Talbot."
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