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Both inflation and deflation can pose problems for the economy. Inflation discour-
The economy has price stability when
ages people from holding on to cash, because if the price level is rising, cash loses value.
the aggregate price level is changing
That is, if the price level rises, a dollar will buy less than it would before. As we will see
only slowly.
later in our more detailed discussion of inflation, in periods of rapidly rising prices,
Economic growth is an increase in
people stop holding cash altogether and instead trade goods for goods.
the maximum amount of goods and
Deflation can cause the opposite problem. That is, if the overall price level falls, a
services an economy can produce.
dollar will buy more than it would before. In this situation it can be more attractive for Section I Basic Economic Concepts
people with cash to hold on to it than to invest in new factories and other productive
assets. This can deepen a recession.
In later modules we will look at other costs of inflation and deflation. For now we
note that, in general, economists regard price stability—meaning that the overall price
level is changing either not at all or only very slowly—as a desirable goal because it helps
keep the economy stable.
Economic Growth
In 1955 Americans were delighted with the nation’s prosperity. The economy was ex-
panding, consumer goods that had been rationed during World War II were available
for everyone to buy, and most Americans believed, rightly, that they were better off
than citizens of any other nation, past or present. Yet by today’s standards Ameri-
cans were quite poor in 1955. For example, in 1955 only 33% of American homes
contained washing machines, and hardly anyone had air conditioning. If we turn the
clock back to 1905, we find that life for most Americans was startlingly primitive by
today’s standards.
Why are the vast majority of Americans today able to afford conveniences that
many lacked in 1955? The answer is economic growth, an increase in the maxi-
mum possible output of an economy. Unlike the short-term increases in aggregate
output that occur as an economy recovers from a downturn in the business cycle,
economic growth is an increase in productive capacity that permits a sustained rise
in aggregate output over time. Figure 2.2 shows annual figures for U.S. real gross
domestic product (GDP) per capita—the value of final goods and services produced
in the U.S. per person—from 1900 to 2009. As a result of this economic growth, the 20th Century Advertising/Alamy
U.S. economy’s aggregate output per person was almost nine times as large in 2009
as it was in 1900.
figure 2.2
Growth, the Long View Real GDP
per capita
Over the long run, growth in real GDP
(2005 dollars)
per capita has dwarfed the ups and
downs of the business cycle. Except $50,000
for the recession that began the
Great Depression, recessions are al- 40,000
most invisible.
Source: Angus Maddison, “Statistics on World 30,000
Population, GDP and Per Capita GDP, 1–2006 AD,”
http://www.ggdc.net/maddison; Bureau of Eco-
nomic Analysis. 20,000
10,000
1900 1910 1920 1930 1940 1950 1960 1970 1980 1990 2000 2009
Year
module 2 Introduction to Macroeconomics 13