Page 33 - BOCAR - CD Manual Brandbook
P. 33
BASIC ELEMENTS
SECONDARY COLORS.
BOCAR VISION YELLOW
PRODUCTS, INNOVATIONS
HEX: #FFFF07
RGB: 255/255/7
CMYK: 0/0/95/0*
PMS PANTONE®: 102 C*
100%
HEX: #ffff39 RGB: 255/255/51 CMYK: 0/0/76/0*
80%
HEX: #ffff6a
RGB: 255/255/106 CMYK: 0/0/57/0*
60%
HEX: #ffff9c
RGB: 255/255/156 CMYK: 0/0/38/0*
40%
HEX: #ffffcd
RGB: 255/255/205 CMYK: 0/0/19/0*
20%
BOCAR TECHNICAL
TECHNOLOGY
HEX: #AEB3B8
RGB: 174/179/184
CMYK: 10/0/0/40
PMS PANTONE®: COOL GRAY 5 C*
HEX: #bec2c6
RGB: 190/194/198 CMYK: 8/0/0/32*
100% 80%
GREY
HEX: #ced1d4
RGB: 206/209/212 CMYK: 6/0/0/24*
60%
HEX: #dfe1e3
RGB: 223/225/227 CMYK: 4/0/0/16*
40%
HEX: #eff0f1
RGB: 239/240/241 CMYK: 2/0/0/8*
20%
BOCAR CLEAR WHITE
COMPANY, CORPORATE COMMUNICATION
HEX: #FFFFFF RGB: 255/255/255 CMYK: 0/0/0/0
BOCAR FUTURE GREEN
SUSTAINABILITY, FUTURE, VISIONS
HEX: #A9C938
RGB: 169/201/56
CMYK: 50/0/100/0*
PMS PANTONE®: 376 C* 100%
HEX: #bad460 RGB: 186/212/96 CMYK: 40/0/80/0*
80%
HEX: #cbdf88
RGB: 203/213/136 CMYK: 30/0/60/0*
60%
HEX: #dde9af
RGB: 221/233/175 CMYK: 20/0/40/0*
40%
HEX: #eef4d7
RGB: 238/244/215 CMYK: 10/0/20/0*
20%
BOCAR HUMAN PURPLE
HUMAN RESOURCES
HEX: #700084
RGB: 112/0/132
CMYK: 62/100/0/2*
PMS PANTONE®: 2602 C*
100%
HEX: #8d339d RGB: 141/51/157 CMYK: 49/80/0/2*
80%
HEX: #a966b5 RGB: 169/102/181 CMYK: 37/60/0/0*
60%
HEX: #c699ce RGB: 198/153/206 CMYK: 25/40/0/0*
40%
HEX: #e2cce6
RGB: 226/204/230 CMYK: 13/20/0/0*
20%
BOCAR HIGHLIGHT RED
SIGNAL COLOR
HEX: #AA000F
RGB: 170/0/15
CMYK: 22/100/100/17* PMS PANTONE®: 2350 C*
100%
HEX: #bb333f
RGB: 187/51/63 CMYK: 18/80/80/13*
80%
HEX: #cc666f
RGB: 204/102/111 CMYK: 13/60/60/10*
60%
HEX: #dd999f RGB: 221/153/159 CMYK: 9/40/40/7*
40%
HEX: #eecccf
RGB: 221/153/159 CMYK: 4/20/20/4*
20%
Brand Book & Design Manual 2024 33
