Page 114 - principles of tourism marketing-1 (1)
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54. Sports Tourism





























                       Sports  tourism  involves  either  observing  or  participating  in  a

                       sporting event. It is one of the fastest-growing sectors and equates

                       to $7.68 billion. Sports tourism is also classified into sports event

                       tourism,  celebrity  and  nostalgia  sport  tourism  and  active  sport

                       tourism.  Normally,  tourists  are  attracted  to  events  such  as  the

                       Olympic  Games,  the  FIFA  World  Cup,  F1  Grand  Prix,  World

                       Tennis Championship, BWF World Championships and Cricket

                       World Cup.




















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