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54. Sports Tourism
Sports tourism involves either observing or participating in a
sporting event. It is one of the fastest-growing sectors and equates
to $7.68 billion. Sports tourism is also classified into sports event
tourism, celebrity and nostalgia sport tourism and active sport
tourism. Normally, tourists are attracted to events such as the
Olympic Games, the FIFA World Cup, F1 Grand Prix, World
Tennis Championship, BWF World Championships and Cricket
World Cup.
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