Page 12 - Daily News_20211103
P. 12
The future of Ralph Lauren’s iconic polo, and retail, may be coloring
your own clothes in the store
By next year, Ralph Lauren flagship stores may have the textile coloring
technology to let shoppers have the blank slate of cotton polo shirt dyed
in-store.
Chemicals giant Dow, a major player in textile dyes, has been working
with Ralph Lauren on new processes for cotton dyeing that reduce use of
chemicals, water and energy intensity.
11
