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E-Modul
Etika & Filsafat Komunikasi
Tes Formatif ......................................................................................... 57
Modul 5 Rezim Komunikasi: Pemikiran John Locke ........................... 58
A. An Essay Concerning Human Understanding .......................... 58
B. Konsep Ada kabut di depan Mata ............................................. 70
Tes Formatif ......................................................................................... 79
Modul 6 Konsep Dasar Informasi dalam Kajian Komunikasi ............ 81
A. Shannon’s Mathematical Theory of Communication ................ 81
B. Pengertian Informasi.................................................................. 85
Tes Formatif .......................................................................................101
Modul 7 Komunikasi sebagai Proses Informasi ................................. 103
A. Konsep Alam Bawah Sadar ....................................................103
B. Komunikasi sebagai Proses Informasi ....................................118
Tes Formatif .......................................................................................125
Modul 8 Subliminal Perception ............................................................... 126
A. Konsep Dasar Subliminal Perception ......................................126
B. Subliminal Perception dalam Periklanan.................................133
Tes Formatif .......................................................................................133
Modul 9 Etika Komunikasi ....................................................................... 134
A. Pengertian Etika ......................................................................134
B. Kebenaran dalam Etika dan Filsafat .......................................140
C. Privasi sebagai Nilai Moral ......................................................153
D. Privasi dalam Media ................................................................162
Tes Formatif .......................................................................................169
Kunci Jawaban ...................................................................................169
Modul 10 Kekerasan dalam Media sebagai Instrumen Teknologi
Komunikasi.................................................................................................. 170
A. Defenisi Kekerasan dalam Media............................................170
B. Bahaya Kekerasan dalam Teknologi Media ...........................172
C. Representasi Kekerasan dalam Media ...................................172
Tes Formatif .......................................................................................182
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