Page 3 - Modul Product Knowledge Siswa Clear_Neat
P. 3

DAFTAR ISI


                                                                                              Halaman
                        Halaman Sampul
                        Kata Pengantar ...................................................................................................... 1
                        Daftar Isi................................................................................................................ 2
                        Petunjuk Penggunaan E-Modul ............................................................................ 3
                        Pemetaan Kompetensi ........................................................................................... 4

                        MODUL


                        Product Knowledge (Pengetahuan Produk)

                        Kompetensi Dasar ............................................................................................... 5

                           A.  Tujuan Pembelajaran  ................................................................................ 6
                           B.  Peran Guru ................................................................................................ 6

                           C.  Peran Orang Tua ....................................................................................... 6

                           D.  Aktivitas Pembelajaran ............................................................................. 7
                               1.  Pendahuluan ........................................................................................ 7

                               2.  Materi Pembelajaran ........................................................................... 8
                               3.  Pengertian Produk ............................................................................... 8

                               4.  Pengenalan Produk .............................................................................. 9

                               5.  Departemenisasi Produk...................................................................... 15
                               6.  Produk Substitusi dan Produk Komplementer .................................... 26

                               7.  House Brand and Private Label .......................................................... 28
                               8.  Video Product Knowledge .................................................................. 28

                           E.  Ringkasan  ................................................................................................. 29
                           F.  Latihan ...................................................................................................... 30

                           G.  Glosarium .................................................................................................. 36

                           H.  Refleksi ..................................................................................................... 36


                        DAFTAR PUSTAKA















         Modul Product Knowledge Siswa Alfa Class                                                              2
                Modul Product Knowledge Siswa Alfa Class

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