Page 49 - Business Mastery for Exponetial Profit make more work less ver1 220721A5
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In the second row, you find that the cost per lead is $1.89 so in this
             example,  I  just  increased  it  to  £2  per  lead  for  ease  of
             understanding.

             So, I want to  show you how a small change  may result in a
             disproportionately  higher  result  in  this  case.  In  the  previous
             example, the investment of £1,000 in advert generated a very high
             ROI
             £20000 and we thought this result was phenomenon. Now after
             reducing the cost of the advert to just £2 instead of £10 the result
             was  a  staggering  £100,000.  So,  investing  £1,000  resulted  in  a
             return of £100,000.



                  WHAT IS YOUR COST OF AQUIRING A CLIENT?




                            GENERATE 500 LEADS £2/Lead = £1000



                                  150 APPOINTMENTS


                                    50 CLIENTS @ £2000
                                   PER MONTH = £100,000








              Now, what was involved in getting the cost down from £10 per
             lead to £2 pounds per lead? Would you invest one month of your
             time in learning how to do this effectively? Would it still be worth it
             even if you spent 3 months learning how to do it? I have good news
             for you because we teach how you can do this effectively at our
             seminars  and  courses.  Some  of  our  students  would  even  say,
             please  implement  this Leads Generation  System for me  and
             automate it. So, they get results consistently for a long time to
             come. Please visit our website mbckonsult.com to book an

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