Page 2 - Vileda Catalogue2024

About Sustainability

“Making our economy sustainable is not a coincidence, but the direct result of actions we take – as companies and

consumers. We can be proud of our achievements to date. Our durable products help save waste, while delivering excellent
product performance. In recent years we continuously increased the use of recycled plastics in our solid plastic products from
15 to over 40 percent. Nearly all our plastic packaging is recyclable. But we have a responsibility to continuously improve and
make a difference where we can. That is why we founded our corporate initiative ’Love It Clean’, which embodies our core

belief that we have a responsibility for future generations. For the upcoming years we are dedicated to achieving ambitious
goals, and we are a signatory of the Ellen MacArthur Foundation‘s New Plastics Economy Global Commitment. Because we
believe that in sustainability less is more, we want to continue reducing waste, fostering sustainable packaging, designing out
virgin plastic and focus on what we do best: Creating high quality products that last.”

KARIN OVERBECK
CEO of Freudenberg Home and Cleaning Solutions GmbH (FHCS)

100 % RECYCLED 100 %
MATERIALS BIODEGRADABLE
‘Love it Clean’ is our contribution to making not only homes a cleaner place – but also the environment.

Addressing industrial and consumer waste is one of the most important environmental issues. Our oceans, agriculture
and quality of life ultimately depend on how businesses and consumers address the human impact on the earth. Waste in
the environment is a global issue that requires action. As a manufacturer of world-renowned cleaning brands, we have a
responsibility to preserve our planet for future generations.

We will continue to make the Earth a cleaner place by reducing our environmental footprint. All along the life cycle of
our products - from raw material sourcing to disposal - we consider environmental criteria as key measures for the future
success of our company - while always striving to improve our excellent product performance.

We focus on three main areas where we believe we can make the biggest difference – by creating products that last, by
giving materials a second life and designing out waste.