Page 18 - Marketing Strategy 2025
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OngOIng marketIng                                                                                                                         bY tHe numbers




               From in-person showings to weekly highlights in our Blue Bulletin and Monthly Newsletter,
               we strive to ensure that your property receives as much visibility as possible during its time
               on the market.                                                                                                                                  database reaCH

                                                                                                                                           Total Database Contacts: 77,000+ buyers, sellers, and investors in your system
               We go beyond the baseline expectations of conventional real estate. When it comes to
               finding new and innovative ways to market a property, we not only think outside the box –                                                 New Additions: 1,000+ new contacts quarterly
               as far as we’re concerned there is no box.
                                                                                                                                            Matchmaking Success Rate: 24% of properties sold through pre-market
               We dig deep to find opportunities through unsurpassed creativity, hard work, and                                                                   outreach to the database
               team synergy.


               •  Public Open Houses                       •  Local Patch and Community                                                                  agent netWOrk reaCH
               •  Broker Tour and Luncheon                     Website Exposure
               •  Analysis of Buyer and Agent Feedback     •  Door Knockers for Neighborhood                                              Local and Affiliate Agents Contacted: 40+ agents on The Vanderblue Team and a
               •  Local Vender Promotions                      Canvassing                                                                                            Leadership Team of 7
               •  Google Ads with SEO Optimization
               •  Digital Blog Posts                                                                                                           Referral Successes: 14%+ of deals closed through agent partnerships or
               •  Buyer Database Targeting                                                                                                                        cross-network collaboration



                                                                                                                                                 dIgItal traffIC and engagement


                                                                                                                                                                    Page Views: 206,374

                                                                                                                                                          Events Triggered by Users On-site: 775,751

                                                                                                                                                                 Total Active Users: 68,008
                                    PrOPertY metrICs                                                                                       Lead Conversions: 2,600+ inquiries or registrations generated from website visits






                                    Average Days on Market: 22 Days                                                                                      sOCIal medIa PresenCe
                                                                                                                                                              *Combined Facebook and Instagram Metrics

                                      Sold Above Asking Price: 102%                                                                      Impressions Across Platforms: 19,900+ impressions per year on platforms combined

                                                                                                                                            Reaches Across Platforms: 140,000+ reaches per year on platforms combined
                       Client Satisfaction Scores: 420 Reviews with 5 Star Rating                                                        Engagement Rate: From total reach, 16% of users engaged with content through likes,
                                                                                                                                                                     comments and shares
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