Page 10 - Lance Marketing Presentation

Marketing Materials

Homeowners Homework

Creating emotional buyers is key in this market and The Vanderblue Team has a customized
strategic approach to do just that. Together we create a personalized marketing magazine
(on-line & printed) to showcase strengths & eliminate objections. Differentiating your home
from the competition is the best way to win the buyer. Creating relevant content as well as

“telling the story” of your home sets your home apart from all others.

- A detailed journey through the home

- Top Ten things we will miss

- Recent home improvements and features

- Nearby points of interest

- An interview with the homeowner

- Service providers and partners

- Floor Plans

- Plot Plans, Septic Maps etc.

- Utility costs

- Don’t Miss signs

... that’s just the start!