Page 10 - Laurie Quatrella Sellers Guide 2024
P. 10
The Importance of Feedback
Feedback plays a vital role in the intricate world of real estate. An agent’s responsibilities
extend far beyond merely connecting buyers and sellers; they involve a subtle choreography of
M communication and guidance for both parties. Providing feedback to the seller after showings
is a crucial step in this intricate process. It acts as a bridge, linking expectations with the reality
UE TEA on the ground, shedding light on the path forward. To accomplish this effectively, agents and
sellers must maintain open minds, understanding that the insights garnered during showings are
not mere observations but rather the strokes of the brush painting a picture of a successful sale.
Every comment and critique contributes to educating both agent and seller about their home’s
RBL unique position in the current market. Evaluating feedback effectively is a skill that is perfected
through years of experience and will lead to the highest possible sales price.
NDE • Your agent should strive to be present whenever possible during showings to witness this
feedback firsthand.
A • Consistent follow up with showing agents via text, email and phone calls is crucial.
THE V • Building strong lines of communication and maintaining a good reputation with showing
agents is imperative to elicit honest feedback. Responses like “It’s not for them” should
not suce, and our team knows how to diplomatically extract pertinent informatio
from agents.
• It is essential to develop a personalized plan for how feedback should be communicated
after showings. Regularly reviewing this feedback, either weekly or bi-monthly, and
discussing solutions is key to crafting a pathway towards a successful sale.
“Throughout my 27-year career in real estate, I’ve observed that
most agents tend to turn to price reductions as their first response
when they get showings but no offers. In our experience, feedback
offers us valuable insights that frequently enable us to sidestep
substantial price reductions by making refinements to the property or
our showing strategy. Whether it involves considering a reverse offer,
implementing updates or subtle decor changes, or even identifying
a new target market based on feedback insights, we believe it’s
essential to explore all options before resorting to a price reduction.”
–Julie Vanderblue
In the current market condition, price is the number one reason
why homes are not selling. Although there is low inventory,
buyers will not accept homes priced too high.
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