Page 9 - Floria Marketing Presentation 2023

And Influence!

A strategic approach is designed and implemented to not only attract buyers to your home, but also
influence them to choose the lifestyle your home offers above all others. Buyers need a credible source
to give them the confidence to move forward.
Unmatched marketing materials to tell the story of your home creates an emotional buyer that
influences their decision. Being present at showings to accentuate the positives and minimize any
potential objectives is key. Being present at showings allows us to evaluate feedback so we understand
how best to influence their decision. For buyers, influencing the seller to choose YOUR offer over all
others comes with experience and communication skills.

A few key factors to influencing buyers:

• Experiential knowledge

• Realtor networking locally and nationally

• Reputation

• Credibility

• Recognition

• Extensive and ongoing Agent sales training

• Strategic approach to eliminate and overcome
objections
M
• Team and Agent likability, authenticity and
UE TEA
trustworthiness

RELATIONSHIPS ARE EVERYTHING

Our reputation and statistics speak for themselves...
RBL

Well over $1 Billion sold in Real Estate NDE

Awarded Top 100 Most Influential Agents in Real Estate
A
Featured in 5 published books on marketing Real Estate

Consistently recognized in both local & national publications THE V

Consecutively ranked by WSJ as Top 1% of Real Estate Teams in the Nation

National Speaker on Real Estate

203.6 15 .3170 | VA N D E R B L U E . C O M 9