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®

   Complete Stair Solution Center
   C    omplet                      e Stair Solution C                                              ent          er







     Stairway to Profits!                                              CATEGORY IMPORTANCE



                                                                      •  9 out of 10 decks require steps.
                                                                      •  Capture additional margin dollars by offering
                                                                        your customers a complete stair solution.

                                                                       CONSUMER INSIGHTS

                                                                      •  Contractors say “stairs are the most
                                                                        complicated and time consuming part of
                                                                        building a deck”.
                                                                      •  QuickStep Stair system saves time and
                                                                        money.
                                                                      •  Todays consumers want maintenance free
                                                                        products that are easy to install and will last
                                                                        a lifetime.


                                                                       STAIR CENTER HIGHLIGHTS


                                                                      •  One-Stop Shop! A complete “turn-key”
                                                                        solution.
                                                                      •  Meet more consumer needs with this
                                                                        compact merchandiser.
                                                                      •  Capture more contractor sales and be in-stock
                                                                        during the season.
                                                                      •  Merchandiser makes customer’s decision-
                                                                        making process quick and easy.
                                                                      •  4-sided Stair Center for:
                                                                         •  Stair stringers (1 to 7 step) in 3 colours
                                                                           (white, black, yard bronze)
                                                                         •  Stair treads (2 colours)
                                                                         •  Stair riser covers (3 colours)
                                                                         •  Stair stringer connector kit (3 colours)
                                                                         •  Fasteners section.
                                                                    See reverse page for complete product listing.
                                                                       PROFITABILITY


                                                                          # of SKUs                       38
                                                                          Footprint (sq.ft.)              15

                   60”
                                                        36”               Avg. 12 Mo. Sales$           $44,735
       4-Sided                                                            Avg. 12 Mo. GM$              $14,094
       Display
                                                                          GM%                           32.0%
                                                                          GM$/Sq.Ft.                     $939


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