Page 11 - Medical Products Guide_Ashley Durham_Final
P. 11

01  ADRENALINE                                                                           01















 Paid Digital Marketing  Remarketing/Retargeting

                               o Trade Show Appearances
 Per Click                     o MODEX 2022: Display product ad for medical casters
 FEBRUARY 2022
 o Google ads. (See January schedule )   in front of booth

    Search Engine Marketing
 o Google Ads/product keywords on all social and      Search Engine Marketing
 website posts (see February Schedule)  o Google Ads/product keywords on all social and web-

    Paid Social Media              site posts (see February Schedule)
 o Facebook Ads (February)     Paid Social Media
 o Instagram Ads (February)    o Facebook Ads (start in February)

                               o Instagram Ads (Start in February)

                   Website Marketing                                                                              MARCH 2022
                               o Landing page (Start February/March 2022, depending
                                   on product data availability)
                               o Monthly posts (Start in February 2022)




                   Product Line Video
                               o Product script, gather content and contract for video
                                   production.
                               o Post on all social channels
                               o New landing page featuring video for website
























 10                                                                                                             11
 MEDICAL  PRODUCTS
   6   7   8   9   10   11   12   13   14   15   16