Page 197 - Guerin Media Ltd | Active Retirement Ireland Members Annual 2016
P. 197
WWW.SENIORSCARD.IE BE INFORMED
The launch of Ireland’s
first Senior’s Card in
September 2015.
Growing Older Growing Bolder? - The Seniors Card
Queues stretched out the door at this year’s National Ploughing Championships and the launch of Ireland’s first Senior’s
Card in September 2015. This is a ground-breaking initiative by Guerin Media Ltd and Supported by Active Retirement
Ireland and brings even more visibility to the collective power of older shoppers.
The respect and the appreciation which is owed to the elders businesses can embrace the Seniors’ Card as an opportunity
of Ireland as part of our living heritage, their stories, skills and to offer reductions and special offers while availing of the
experience are integral to the life and strength of Irish exposure that being part of this scheme entails. Discounts
communities nationwide. Through the Seniors’ card, those are determined by the businesses themselves and the card is
over sixty can receive added benefits and be recognised for effective nationwide. Active Retirement Ireland members can
their integrity, always insisting on value and high standards. avail of discounts by showing their ARI membership card.
Seniors Card initiatives have already been successful in To find a business near you look out for the stickers “We accept
Australia and Canada but been initiated at government level. Seniors Card” or simply ask.
At Guerin media we recognised that there was a need for
this scheme in Ireland to serve the needs of Ireland’s Seniors You will also find participating businesses listed on the
together with Active Retirement- encouraging people to stay website www.seniorscard.ie
active and engaged in the life of our society. According to
Ireland’s most recent census there are 750,000 people aged Directories of participating businesses are available at the
60 and over. That is, a quarter of a million people. Ireland’s following distribution points:
seniors card was developed to cater to a need and foster a All Local Active Retirement Associations
bond between business and this discerning demographic that Community Centres
can be of positive benefit to all concerned. All Credit Unions
All Citizen Information Centres
SO HOW DOES IT WORK? All Seniors Groups and Associations
Businesses fund the whole discount scheme. We give them All GP’s
space to promote themselves in the web site and in the All Libraries
printed Discount Directory. We hope that by businesses Directly through Sponsors Nationwide
offering a discount they can increase footfall, increase profits
and so cover the minute cost of being part of this scheme or Alternatively, seniors may ring the office and we will post
movement to empower seniors, to include seniors as valuable them monthly updates of new businesses who are coming on
to the commercial life of this country. board offering discounts. Tel: 01 460 36 15 (10am-1pm).
The Seniors Card encourages those who are older to engage “Feel empowered and involved, of course it’s a
with an active lifestyle. Hotels and the leisure industry can great feeling. There’s a feel-good factor! “
offer special breaks to Seniors Card holders. Local
www.activeirl.ie Active Retirement Ireland 197
The launch of Ireland’s
first Senior’s Card in
September 2015.
Growing Older Growing Bolder? - The Seniors Card
Queues stretched out the door at this year’s National Ploughing Championships and the launch of Ireland’s first Senior’s
Card in September 2015. This is a ground-breaking initiative by Guerin Media Ltd and Supported by Active Retirement
Ireland and brings even more visibility to the collective power of older shoppers.
The respect and the appreciation which is owed to the elders businesses can embrace the Seniors’ Card as an opportunity
of Ireland as part of our living heritage, their stories, skills and to offer reductions and special offers while availing of the
experience are integral to the life and strength of Irish exposure that being part of this scheme entails. Discounts
communities nationwide. Through the Seniors’ card, those are determined by the businesses themselves and the card is
over sixty can receive added benefits and be recognised for effective nationwide. Active Retirement Ireland members can
their integrity, always insisting on value and high standards. avail of discounts by showing their ARI membership card.
Seniors Card initiatives have already been successful in To find a business near you look out for the stickers “We accept
Australia and Canada but been initiated at government level. Seniors Card” or simply ask.
At Guerin media we recognised that there was a need for
this scheme in Ireland to serve the needs of Ireland’s Seniors You will also find participating businesses listed on the
together with Active Retirement- encouraging people to stay website www.seniorscard.ie
active and engaged in the life of our society. According to
Ireland’s most recent census there are 750,000 people aged Directories of participating businesses are available at the
60 and over. That is, a quarter of a million people. Ireland’s following distribution points:
seniors card was developed to cater to a need and foster a All Local Active Retirement Associations
bond between business and this discerning demographic that Community Centres
can be of positive benefit to all concerned. All Credit Unions
All Citizen Information Centres
SO HOW DOES IT WORK? All Seniors Groups and Associations
Businesses fund the whole discount scheme. We give them All GP’s
space to promote themselves in the web site and in the All Libraries
printed Discount Directory. We hope that by businesses Directly through Sponsors Nationwide
offering a discount they can increase footfall, increase profits
and so cover the minute cost of being part of this scheme or Alternatively, seniors may ring the office and we will post
movement to empower seniors, to include seniors as valuable them monthly updates of new businesses who are coming on
to the commercial life of this country. board offering discounts. Tel: 01 460 36 15 (10am-1pm).
The Seniors Card encourages those who are older to engage “Feel empowered and involved, of course it’s a
with an active lifestyle. Hotels and the leisure industry can great feeling. There’s a feel-good factor! “
offer special breaks to Seniors Card holders. Local
www.activeirl.ie Active Retirement Ireland 197

