Page 30 - Guerin Media | Cork Airport Holiday & Destination Guide 2015
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Cork as a
W Business Locationith a proud reputation as a creative, innovative and vibrant city
region, Cork continues to go from strength to strength,
consistently capturing the interest and attention of those seeking to be

part of a city region that is firmly focused on not only maintaining its

standing as a great place to do business but also on one that seeks out

synergies and is ready to lead and innovate, providing a supportive

business environment, and breathing a breath of fresh air, and a ‘can do’

attitude and culture into all aspects of business.

As the capital of the South of Ireland with the growth of indigenous home Cork has the business
and the Republic of Ireland’s second grown businesses such as Ballymaloe environment.
largest city region and second largest and Musgraves, and this
economic engine, Cork is a thriving entrepreneurial spirit has undoubtedly Cork offers a competitive business
and ever expanding hub of added to the unique flavour and ‘can environment in more ways than one,
economic, industrial, research and do’ attitude of the region as an and offers a Corporation Tax rate of
business development activities. exciting location to do business and 12.5% for trading to those investing in
Indeed, over the last 25 years, Cork to be part of. To fully appreciate why the region. As significantly, it is a
has consistently attracted many of the Cork has repeatedly been chosen as a dynamic, research orientated
world’s largest companies to locate location that adds value to investment, University City with a third level
within the region and is now home to it is essential to cast an inquisitive eye student population in excess of 35,000
global market leaders in over the dynamics of the region. students ensuring an influx of highly
pharmaceuticals, healthcare, ICT, skilled and highly educated graduates
biotechnology, professional services Cork has the track record. to the jobs market each year. Cork
and international financial services. offers world class higher education
It is no coincidence that such major With a population of over half a institutions, with Cork Institute of
corporations as EMC, Pepsico, Pfizer, million citizens, Cork is a strong Technology recognised as a world
GlaxoSmithKline, Eli Lily, Amazon, performing region across a range of leader with a first class reputation
and Apple Inc. have chosen Cork as indicators which has enabled for fostering a culture of innovation.
the European base to their worldwide investment and growth in recent University College Cork is recognised
operations favouring the offerings of years. It is the City region furthest internationally for its scientific
Cork as the prime location most away from the rapidly developing East excellence and its world class research
suitable to meet the present and Coast and as such is ideally situated as teams and as a result is the best
long-term growth needs of their an alternative development location to funded research universities in Ireland.
respective businesses. In the capital. Furthermore, the city and
acknowledging this, one must wider region has performed strongly Cork has a natural mastery towards
appreciate the competition in in economic terms over the past 15 thinking ahead and has been twinned
attracting such corporations to a years, growing its contribution to the with Shanghai since 2005 with a
location. What’s more with the leading overall national output within this Sister City Agreement signed between
international accounting and period, and being one of the regions to Cork City Council and the Shanghai
professional services firms also fare best and above the state average Peoples Municipal Government in
choosing Cork as a base of in terms of Gross Value Added per 2005. The Sister-City relationship
operations, it is clear that Cork as a person during the recession. What’s provides a framework to promote
region has excelled in attracting a more, Cork is nowhere near the peak cooperation between the two cities
wide and diverse mix of market players in terms of reaching its potential as it and is based on business, culture,
fusing best practice and performance is widely recognised that Cork, based tourism and education. In 1984, a
across all sectors and in doing so on its natural advantages such as similar Sister City Agreement was
creating a location that exemplifies scale, availability of natural resources signed with San Francisco
and promotes a culture of excellence. and critical mass, has the strongest encouraging the strengthening of
It cannot be overlooked that Cork has and most immediate possibilities as a business links and the development of
also succeeded in thriving from within location that has the potential to grow commercial opportunities between the
significantly in the coming years.

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