Page 72 - Southern Oregon Magazine Fall 2021

the good life | great outdoors

Celebrating 10 years

of community, cooperation, & good food

Photo: darntough.com

Open Daily 7 to 9 • 945 S Riverside Ave
(541)779-2667 • medfordfood.coop issue related to the properties of cotton. When cotton gets damp/wet it
pulls heat away from your body. That’s what makes cotton an awesome
fabric for when you’re trying to cool down in the summer. It is not what
you want on your feet though. Synthetic socks do a pretty good job mov-
ing moisture away from your feet but with a caveat—your feet have to be
warm, or it doesn’t work. The synthetic fibers can only move moisture
COUNTRY VILLAGE STORE along the length of the yarn as long as there is a temperature difference.
If your feet are cold, especially when it is warm out, the process actually
THE BEST OF works backwards of the way you want it to. It will be pulling moisture
SOUTHERN OREGON toward your feet rather than pushing it away from your feet.
Visit us in-store for delicious gourmet food,
custom gifts, and an impressive This is where merino wool enters the picture. I was hesitant at first,
selection of fine wine. due to past experiences with wool and how itchy it was. I learned that

1314 Center Drive, Medford, Oregon 97501 merino and wool should be viewed as different things. Merino is a dif-
Exit 27 off I-5 • 541-864-2278 ferent breed of sheep. The wool fibers they grow are small enough in
Store hours: Monday–Sunday 9AM–7PM diameter that they don’t itch. Large diameter fibers are itchy whether
HarryandDavid.com they are wool or not! In addition to being not itchy, merino is kind of a
miracle fiber. It is naturally antimicrobial and therefore controls bacteria
and odors remarkably well. It also has the natural ability to pull moisture
% * away from your foot without needing a heat difference to do so.

15off
Enjoy
your in-store product purchase Bryant Helgeland is the owner/operator of Mountain Provisions, on the Plaza
Offer valid through January 31, 2022. in Ashland. Active in several outdoor sports (Telemark skiing, XC Skiing, Road
Use code 353977 and Mountain biking, Hiking, Backpacking, Kayaking), he has been a seminar
* Offer valid at the Harry & David flagship store only. speaker on many of those activities. He attended a NOLS (National Outdoor
Product purchase excludes in-store catalog orders and
the purchase of gift cards, red-tagged clearance items, Leadership School) semester trip to Chile shortly after college. During high
and products containing alcohol. Not valid on catalog, school he was a counselor at YMCA outdoor camps. Contact him at bryant@
phone, or internet orders. Not valid with other offers or
coupons and cannot be applied to previous purchases. ashlandmountainprovisions.com or the store’s Facebook page.
Void where prohibited. Coupon void if transferred, copied,
purchased, sold, or bartered. Limit one coupon per
customer and one purchase per coupon. No cash value.
Offer valid through January 31, 2022.

70 www.southernoregonmagazine.com | fall 2021