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36   CPM Sri Lanka | Annual Report 2019/20


















          Evening For Managers (EFM)




          presentation series





          The Evening For Managers programmes have proved     something valuable to say. Much thought goes into the
          very popular with the members because we have been   planning at the committee stage especially about who
          consistently able to invite high profile presenters with   addresses us.






          14  Session
               th
          ‘Are you in the right direction?’



         The Institute held its                               compelling purpose for your business and whether
         14th successive evening presentation discussed       that purpose will guide you in designing a uniquely
         on “How do you ensure that your “STRATEGY” is aligned   competitive strategy.
         to the “PURPOSE” of your business?” which was a top   The key presentation was followed by a panel discussion
         up programme on the main theme of “Are you in the    which was moderated by Dr. Samantha Rathnayake,
         Right Direction?” on 06th August 2019.
                                                              who is a faculty member of PIM, and Fellow Member and
         Mr. Suranga Herath, Chief Executive Officer-The English   Governing Council Member of CPM Sri Lanka.
         Tea Shop UK & Amazon Trading delivered the key       Mr. Susantha Silva, Group Chief Executive
         presentation at the event held at The Kingsbury Hotel.
                                                              Officer, Dreamron Group of Companies and Mr. Eranda
          Mr. Suranga discussed how to ensure that your       Amal Godage, General Manager-Marketing, Kanrich
         strategy and its execution is aligned to deliver     Finance Ltd. shared their expert views as the panelists of
         results and sustainability, when you have a          this evening session.
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