Page 32 - White Paper on Experimental Vaccines for Covid-19*

e. Specific and Targeted Racial Messaging.
Relevant information (known and unknown risks) is being censored or minimized
everywhere, but the censorship is particularly targeted in the black community. First note
what The Johns Hopkins Center for Health Security, World Economic Forum, and Bill &
Melinda Gates Foundation proposed in preparing for a pandemic (i) and then note what
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Operation Warp Speed actually implemented (ii):

i. (all communities) Governments and the private sector should assign a greater
priority to developing methods to combat mis- and disinformation prior to the next
pandemic response. Governments will need to partner with traditional and social
media companies to research and develop nimble approaches to countering
misinformation. This will require developing the ability to flood media with fast,
accurate, and consistent information. Public health authorities should work with
private employers and trusted community leaders such as faith leaders, to
promulgate factual information to employees and citizens. Trusted, influential
private-sector employers should create the capacity to readily and reliably augment
public messaging, manage rumors and misinformation, and amplify credible
information to support emergency public communications. National public health
agencies should work in close collaboration with WHO to create the capability to
rapidly develop and release consistent health messages. For their part, media
companies should commit to ensuring that authoritative messages are
prioritized and that false messages are suppressed including though the use of
technology.

ii. (minority communities): 77 “Further, work has begun with organizations
representing minority populations and vulnerable communities, with consultation
already occurring with more than 150 organizations dedicated to addressing health
disparities. Faith-based and other trusted community organizations can also be
critical in addressing vaccine hesitancy, and HHS’s Center for Faith and
Opportunity Initiatives is working with minority-serving faith and community
groups to enlist their help in educating Americans and encouraging participation in
the vaccination program.

Strategic communications and public messaging are critical to ensure maximum
acceptance of vaccines, requiring a saturation of messaging across the national
media. An information campaign led by HHS’s public a airs department—
developed using human- centered design, extensive public and stakeholder
engagement, and research on message development and delivery—will focus on
vaccine safety and efficacy, and target key populations and communities to ensure
78 79
maximum vaccine acceptance.

increased access of minorities to the COVID-19 vaccine that is cited as a way to address “structural
racism in health systems,” not other policies that would be more likely to address the problem.
76 https://www.centerforhealthsecurity.org/event201/recommendations.html
77 https://www.hhs.gov/sites/default/files/strategy-for-distributing-COVID-19-vaccine.pdf
78 https://www.hhs.gov/sites/default/files/strategy-for-distributing-COVID-19-vaccine.pdf
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