Page 7 - LAM Catalogue #Issue 8 July-December 2023
P. 7
Part 2: The campaign continues with setting up a stall at your local shopping centre.
A few days after the letter box drop, establish a Just Better Care stall in close proximity of the flyer drop. This is where you have the opportunity to interact with potential customers who may have received these DL flyers days earlier, answer any questions about Aged Care or Disability Support and set appointments for further consultation through a Microsoft form via the iPad.
Hand out existing merchandise, branded collateral, brochures, booklets and business cards.
JBC Collateral
Stall example
Pull-up banner
Digital Form
Shopping Centre rented space Breakdown for Just Better Care Gold Coast & Northern Rivers
2 days per week for 2 weeks
Gold Coast: $440 for 4 days (Helensvale Shopping Centre) Northern Rivers: $600 for 4 days (Tweed Hall)
Amount of Staff: 2 staff for each stall (8:30am-4pm)
Amount of Leads
Gold Coast: 4 Leads
Northern Rivers: 12 Leads- 2 conversions
Rented space total of both offices: $1040 for 8 days
Campaign No.
2
Description
Letter box drops with Shopping Centre Stall
How to order
Create a zendesk ticket by Friday 16 February 2024 with a ‘LAM catalogue order’ ticket. We will schedule a kick-off call with JBCA Marketing to talk through all the details.