Page 34 - How I Find $100k or More In Any Business in 90 Minutes - Mark Cupp

implement it for their specific business. They also get a weekly Ask the Expert
call with me where they can ask me ANY business related question they need
answered… and then we meet once a month for an exclusive Mastermind
session where we find the group dramatic breakthroughs in both their sales
and marketing efforts.

I also host for this group a monthly “lunch and learn”. I created all of these
additional services offerings myself… so these weren’t something I had to go
out and purchase. In fact, NONE of these services cost me a cent to develop
or implement, but they are extremely attractive to a LOT of business owners.
They also do an excellent job of separating me from all of my competitors,
because no one else I know of offers anything even close to what I provide to
my clients. My point being that we can do this for YOUR business as well.

How many additional offerings do you estimate you could be making right
now? All you need to do is contact each service provider you identify and
effectively negotiate a deal with them that’s win-win. I would conservatively
estimate that this strategy will add an additional 10% of your current total
revenue to your bottom line.

In a recent case study, I found $18,000 in additional annual revenue by simply
offering additional products and services to their customer base.

$18,000 in additional annual revenue increases the valuation of that business
somewhere in the range of $50,000 - $75,000.

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