Page 3 - GIADA March-April 2020

GEORGIA INDEPENDENT AUTOMOBILE DEALERS ASSOCIATION
INDEPENDENT

auto dealer

MARCH/APRIL 2020

2 | Message from the President: 7 | 3 Gaps in Your Online Data 17 | Service Provider Directory
Trying Times and Uncharted Strategy 30 | Alas, Car Dealership
Waters 8 | How to Use Live Engagement Customers Aren’t Always
2 | GIADA Update: COVID-19 to Give Your Dealership a Right
Resources Competitive Edge 32 | Member Spotlight: Turn &
3 | Advertiser Index 10 | 4 Ways to Identify Motivated Burn Motors (Conyers, Ga)
4 | Message from the Executive Car Shoppers Teams Up to Give Back
Director: We Are in This 14 | It's Time for Used Car Dealers 34 | New & Renewed
Together to Embrace Digital Retail Members
6 | Be Featured: GIADA is 16 | GIADA Automotive Products 38 | Auction Directory
looking for your content! & Supplies: Order Online! 42 | GIADA Staff

SLATE OF OFFICERS

Chairman of the Board Sr. Vice President-at-Large
Lee Cavender • Cavender Auto Dennis Pope • Peoples Financial Hiram
® Gainesville, GA • 770-297-8700 Hiram, GA • 770-948-6110

President Sr. Vice President-at-Large
David Mosley • Cherokee Auto Group Jason Reaves • Wayne Reaves Software
Canton, GA • 770-345-0282 Macon, GA • 478-474-8779
The magazine of the
GEORGIA INDEPENDENT President Elect First Vice President-at-Large
AUTOMOBILE David Johnson • Cherokee Auto Group Mark Brunn • ADESA Atlanta
DEALERS ASSOCIATION Canton, GA • 770-345-0282 Fairburn, GA • 770-357-2277
GIADA.ORG First Vice President Second Vice President-at-Large
6903-A Oak Ridge Commerce Way Bart Barton • Barton Used Cars Donnie Bazemore • Southeastern Auto Auction
Austell, Georgia 30168 Newnan, GA • 770-527-5804 of Savannah
T | 800-472-8101 or 770-745-9650 Savannah, GA • 912-965-9901
F | 770-745-9655 Second Vice President
Hudson Biondo • MasterCars Auto Sales Third Vice President-at-Large
Doraville, GA • 770-450-5000 Glenn Reeves • Reeves Insurance Agency
Douglasville, GA • 770-949-0025
Third Vice President
EXECUTIVE DIRECTOR | EDITOR Jack Carter • Turn & Burn Motors Fourth Vice President-at-Large
Amy J. Bennett Conyers, GA • 404-297-7756 Julie Dermer Colgate • WoodmenLife
Ellijay, GA • 678-447-1161
Treasurer
For more information about the GIADA, John Weir • Autostar Finance, Inc. Auxiliary Officers
topics addressed in this issue, or for additional Scottsdale, GA • 404-297-7756 President: Jill Mosley
copies please contact GIADA, (800) 472-8101. Vice President: Lisa Johnson
Copyright 2020 Secretary Treasurer: Wendy Brunn
Neill Waters • USAuto Sales Secretary: Kate Christianson
Duluth, GA • 770-280-3907

GIADA Independent Auto Dealer MAR/APR 2020 | 1