Page 28 - Allisons Magazine Issue #95
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How did you get started             of my most creative and high-profile   the Wild Things Are for the same reason.
           photographing toys? Was             projects to date. And I'm thrilled to   Besides nostalgia, another reason I buy
           it challenging?                     have recently picked up Warner Bros.   and photograph certain toys is for                     “   ONE OF MY MOST
           I photographed my last wedding in   Entertainment as a client. Regardless   their storytelling.                                       PHOTOGRAPHED
           November of 2015. My daughter was   of the product and brand, one constant                                                            PROPERTIES IS PIXAR’S
           in high school, and I was really starting   always remains—creating images with   Do you enjoy storytelling as
           to feel the sting of missing so many   emotion that bridges the gap between   much as the photography and                             TOY STORY, AND THAT’S
           weekends with her and my wife because   the toy and the stories in one's head.  scene creating?                                       BECAUSE IT WAS ONE
           of weddings. I knew that my daughter                                    I love the storytelling aspect. It’s been                     OF MY DAUGHTER’S
           would be off to college in the blink of an   Who are your creative influences?  the one constant throughout my                        FAVORITE MOVIES AS SHE
           eye, which was a big determining factor   It’s not really who so much as what.    creative career, and it helped draw me
           in my decision.                     I like to stay open to all types of   to toy photography; it’s integral to                        WAS GROWING UP.
                                               influences, as I never know where ideas   my images. There are three primary
           Coincidentally, I saw some toy photos   or inspiration will come from. I enjoy   components that I try to focus on with
           on social media around the same     capturing the comical, the ridiculous,   my toy photography: story, emotion,
           time that I was transitioning out of   and the unexpected in my images   and practical effects—in that order. 
           weddings. The idea struck me as really   and often find that simply observing
           odd but also really cool. Once I took my   people and the absurdities of life (in   What's your process for creating
           first toy photo, I was hooked and never   my life, mostly) can lead to a lot of fun   movement in your photos?
           looked back. With toy photography,   ideas. My wife and I also enjoy hitting   Most of the effects seen in my images
           you’re limited only by your own     galleries and museums as much as    are real, often captured in real time
           creativity, and I immediately saw the   possible, something that’s not difficult   after I’ve staged the scene; so, for the
           potential to make it into a career.   to do living in Los Angeles. And, being   most part, my visual effects have actual
                                               constantly bombarded by the media and   movement when I take the shot. Real
           My journey to toy photography was   pop culture on a daily basis, it's hard not   milk is splashing around Ant-Man,
           the complete opposite of most toy   to have some of that influence seep into   real smoke and fire are emanating from
           photographers: I came into it with   one's images.                      Woody’s and Jessie’s matches, and real
           absolutely no toys but with a strong                                    dirt is flying around Scooby-Doo. I find
           foundation in photography, so I was   What are some of your favorite toys   that the best way to infuse reality into
           able to jump right in and start creating.   to shoot, and why?          my images is to capture something real.
           In fact, many of the techniques I   I tend to work with toys that I have   I use Photoshop, but it’s rarely to add
           learned while photographing weddings   an emotional connection with, and   anything to my imagery—usually only
           are applicable to this field, especially   that connection is often created by   to remove things.
           lighting and photographing details (like   memories and nostalgia. One of my
           wedding rings, table decor, etc.) in a   most photographed properties is Pixar’s   What has social media meant to you
           beautiful, artful manner.           Toy Story, and that’s because it was one   during this venture? Do you like
                                               of my daughter’s favorite movies as   connecting with people?
           You also do client work. What does   she was growing up. I’ve watched that   Social media has been a game changer
           this entail?                        movie dozens of times with her. I know   for me and for others who understand
           I’ve created hundreds of images for   the story and the characters extremely   how to utilize it. There’s a vibrant
           Mattel for their toy and game brands,   well, and it always brings me back to a   worldwide community of passionate
           including UNO and Scrabble. I was   different chapter of my family’s life. I   toy photographers and collectors on
           also commissioned to create images   also photograph toys based on the   Instagram, and it’s been incredible
           for Hot Wheels’s 50th anniversary, one   Maurice Sendak children’s book Where   connecting with others and building




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