Page 6 - Volume32Issue2R
P. 6
WINNIE THE POOH
FROZEN’S ELSA AND
MORE WILL BE ADDED
TO MATTEL’S HOT WHEELS CHARACTER CAR LINE
WINNIE THE POOH
MICKEY MOUSE
MALEFICIENT
Disney and Mattel have announced a new partnership that will allow animated
characters like Mickey Mouse and Winnie the Pooh become a part of the Hot Wheels
Character Cars line.
Hot Wheels designers have brought iconic characters to life through a mash-up of
vehicle designs that look great and also work on the track. Character Cars,
introduced in 2010 are a staple of store shelves everywhere.
Disney characters will be transformed into Hot Wheels cars with the first 6 being
Mickey Mouse, Winnie the Pooh, Mike Wazowski (from Monsters Inc.), Elsa (from
Frozen), Maleficent (from Snow White) and Jack Skellington (The Nightmare Before
Christmas).
“When creating a Hot Wheels Character Car, we carefully consider how to merge
elements of real-life vehicles with those of fictional characters to bring the car to life
in creative and fun ways that we know will appeal to kids and collectors alike,”
added Hot Wheels design manager Bryan Benedict. “With the new Mickey Mouse
car from our Disney Character Car line, Mickey has an iconic look that our team
reimagined as the quintessential sports car, with a heavy circular theme carried
throughout the entire vehicles design, reflective of his
famous ears.”
6 NEWSLETTER • ISSUE 2 JACK SKELETON