Page 59 - Microsoft Word - B.Tech. Course Structure (R20) WITH 163 CREDITS

JNTUA College of Engineering (Autonomous), Ananthapuramu
Department of Computer Science & Engineering
BUSINESS ETHICS AND CORPORATE GOVERNANCE
(Humanities Elective-I)
Course Code: Semester III L T P C : 3 0 0 3
Course Objectives:
• To make the student understand the principles of business ethics
• To enable them in knowing the ethics in management
• To facilitate the student’s role in corporate culture
• To impart knowledge about the fair-trade practices
• To encourage the student in creating knowing about the corporate governance

Course Outcomes:
CO1: Define the Ethics and Types of Ethics.
CO2: Understand business ethics and ethical practices in management
CO3: Understand the role of ethics in management
CO4: Apply the knowledge in cross cultural ethics
CO5: Analyze law and ethics
CO6: Evaluate corporate governance

UNIT-I: ETHICS
Introduction – Meaning – Nature, Scope, significance, Loyalty, and ethical behavior - Value systems -
Business Ethics, Types, Characteristics, Factors, Contradictions and Ethical Practices in Management-
Corporate Social Responsibility – Issues of Management – Crisis Management.

UNIT-II: ETHICS IN MANAGEMENT
Introduction Ethics in production, finance, Human Resource Management and, Marketing Management -
Technology Ethics and Professional ethics - The Ethical Value System – Universalism, Utilitarianism,
Distributive Justice, Social Contracts, Individual Freedom of Choice, Professional Codes; Culture and
Ethics – Ethical Values in different Cultures, Culture and Individual Ethics.

UNIT-III: CORPORATE CULTURE
Introduction, Meaning, definition, Nature, Scope, Functions, and significance – Cross cultural issues in
Ethics - - Emotional Honesty – Virtue of humility – Promote happiness – karma yoga – proactive –
flexibility and purity of mind. The Ethical Value System – Universalism, Utilitarianism, Distributive
Justice, Social Contracts, Individual Freedom of Choice, Professional Codes; Culture and Ethics – Ethical
Values in different Cultures, Culture and Individual Ethics.

UNIT- IV: LEGAL FRAME WORK
Law and Ethics, Agencies enforcing Ethical Business Behavior, Legal Impact– Environmental Protection,
Fair Trade Practices, legal Compliances, Safeguarding Health and wellbeing of Customers.

UNIT -V: CORPORATE GOVERNANCE
Introduction, meaning – scope Nature - Issues, need, corporate governance code, transparency &
disclosure, role of auditors, board of directors and shareholders. Global issues, accounting and regulatory

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