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Communication
      Date                  November 19, 2024      Communication Services
      52wk High                        $35.88
      52wk Low                          $1.28      Direct Digital Holdings, Inc.           DRCT        $1.31
                                                   1177 West Loop South
                                                   Houston, TX 77027

                               (USD - in millions)  www.directdigitalholdings.com
      Market Cap                          5.0
      Enterprise                        26.8
      Basic Shares Out.                 3.80       COMPANY OVERVIEW
      Float                             3.17
      Institutional Holdings           7.15%      Detailed Analysis:Channelchek.com
      Short Interest                    0.12      Direct Digital Holdings (Nasdaq: DRCT), owner of operating companies
      Avg. 90-Day Volume                0.09      Colossus SSP, Huddled Masses, and Orange 142, brings state-of-the-
                                                  art sell- and buy-side advertising platforms together under one umbrella
                                                  company. Direct Digital Holdings' sell-side platform, Colossus SSP,
                                                  offers advertisers of all sizes extensive reach within general market
      EPS Data                                    and multicultural media properties. The Company's subsidiaries
                                                  Huddled Masses and Orange 142 deliver significant ROI for middle
                     2022     2023       2024     market advertisers by providing data-optimized programmatic solutions
      CQ1           (0.09)    (0.07)    (0.22)    at scale for businesses in sectors that range from energy to healthcare
      CQ2           0.16      0.08      (0.16)    to travel to financial services. Direct Digital Holdings' sell- and buy-side
                                                  solutions generate billions of impressions per month across display,
      CQ3           0.06      0.23      (0.71)    CTV, in-app and other media channels.
      CQ4           0.01      (0.11)    (0.67)
      CY            0.19      0.13      (1.79)                                           Source: Channelchek/QuoteMedia




      Long-Term EPS Estimate              N/A
      Price/Book (mrq)                  -0.82
      ROE (ttm)                           NM
      Debt-to-Total Cap. (mrq)         165.62
      Fiscal Year End                 31-Dec

                                                   1177 West Lo Houston            TX              77027


      Key Executives
      CEO:      Walker, Mark
      CFO:      Diaz, Diana
      COO:      N/A
      IR:       N/A
                                                           Noble Capital Markets, Inc.
      Source: Capital IQ, Noble Financial estimates, company filings
      Noble Senior Analyst                                 561-994-1191   noblecapitalmarkets.com
      Michael Kupinski                                     MEMBERS: FINRA, SIPC, MSRB
                                                           Following the conference, complete video library of presentations will be
      mkupinski@noblefcm.com                               available at: channelchek.com | nobleconference.com
      (561) 994-5734


      Refer to the back of the book for disclosures
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