Page 4 - Modul Product Knowledge Siswa
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DAFTAR ISI
KATA PENGANTAR ............................................... 1
DAFTAR ISI ........................................................... 3
PETUNJUK PENGGUNAAN E-MODUL ................ 4
PEMETAAN KOMPETENSI ................................... 6
PRODUCT KNOWLEDGE ..................................... 7
Tujuan pembelajaran ................................................. 8
Peran Guru ................................................................ 8
Peran Orang Tua ....................................................... 9
MATERI PEMBELAJARAN .................................. 11
A. Pengertian Produk ......................................... 11
B. Pengenalan Produk ....................................... 13
C. Departemenisasi Produk ............................... 24
D. Produk Substitusi dan Komplementer ............ 45
E. House Brand and Private Label ..................... 48
F. Ringkasan ..................................................... 50
G. Latihan .......................................................... 52
H. Glosarium ...................................................... 59
I. Refleksi ......................................................... 61
DAFTAR PUSTAKA .................................................... 63
Modul Product Knowledge Siswa Alfa Class 3
