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April/May 2015
Telecom Reseller 23 
New Integration
he Need and Solution: A Simple Way to Get challenge for Smart City: Retaining their million- in their AS/400 just years before. Additional
More from Existing Business Technology
dollar mainframe AS/400 core business system
training, added manpower, and other solutions 
Software Holds
As a leading telecom and communications (a “green screen” interface) in a way that would were considered but ultimately, Smart City 
services provider to theme parks and convention shorten work time and ofer the ease-of-use of decided that a custom GUI interface that worked 
The Key To
centers nationwide, Orlando-based Smart
more modern applications. “his system is vital in tandem with their legacy system would be the 
City knows something about data. Company to our business and wouldn’t be easy to replace.” best – and most cost-efective – solution. Such a 
Bridging Old And
representatives are tasked each day with manually explained Mark Riddleberger, CIO for Smart City. solution would require no additional training for 
entering sales and new service orders into their “We wanted a way to improve the system we had, employees and expedite their work by providing a 
New Technologies
respective systems. But as these costly business not do away with it altogether.”
familiar, simpler look.
systems age, their interfaces and slower speed he Smart City team explored multiple he challenge Smart City faced is no diferent 
become unfamiliar to a generation accustomed alternatives including outright replacement of from those faced by other U.S. businesses, 
Case Study, EnableSoft
to lightning-quick transactions and user-friendly their existing mainframe. But replacement costs including telecom providers. As technology 
Graphical User Interfaces (GUI). his was the
could rival the $1 million the company invested
changes, businesses and employees are forced
to adapt in order to best serve customers. In
fact, a 2013 Microsot poll of 1,405 customers 
revealed that 91% of consumers would stop doing 
business with a company because of its outdated 
technology. Dated technology afects every area YOUR TICKET TO BECOMING A CLOUD 
of the company, from sales to service, which 
ultimately trickles down to customers. Problems COMMUNICATIONS SERVICE PROVIDER
arise when a desire for new technology and the 
budget to acquire it don’t match. For Smart City, 
the work of developing their new GUI interface 
was the easy part. Finding a way to move data Vodia's cloud-ready IPPBX software offers an unparalleled go-to-market hosted 
from the application to their existing mainframe, IPPBX solution for managed service providers (MSP) of all sizes through a robust 
which required extensive data entry and coding to platform that delivers the highest levels of service uptime and scalability. Vodia 
operate, was another matter.
Solution: Foxtrot Delivers Fast, Cost-Efective IPPBX software is purpose-built to help new service providers realize economies of 
Integration and Automation
scale and drive down startup costs by being able to serve multiple client 
Smart City invested in an automation sotware 
called Foxtrot from fellow Orlando-based organizations on a single hosted PBX server in the cloud, and eliminating the need 
company, EnableSot, to integrate their new GUI for dedicated hardware for each individual customer. The subscription-based SaaS 
and mainframe.
With Foxtrot, Smart City wrote a script (a series of actions the sotware would perform) pricing model is further designed to help keep IT costs consistent or even lower 
with simple click-and-drag actions. hat script than packaged software for the end-customer while providing a steady recurring 
included steps for Foxtrot to scrape information revenue stream for the service provider, creating a win-win situation for all. With 
from the back end of Smart City’s GUI, translate 
it into AS/400-friendly code, and enter it into the plug-and-play endpoint set up, multi-tenancy, advanced contact center 
mainframe just as a person would.
functionality, enterprise mobility and rich collaboration features, you now have all 
Result #1: Improved Service without Additional 
Training on Old Technologies
the tools you need to start your own cloud communications business in no time and 
Today, when a new service order is placed
provide a great user experience to your customers.
with a Smart City representative, they enter the 
information into a standard form and submit
the data. Behind the scenes, Foxtrot extracts and 
transfers that data, then loads it into the company’s 
system of record to be executed. No additional  Zero startup costs
 Recurring revenue stream 
programming or complex data entry is needed,  Unlimited extensions and call paths  Full control of minutes
and employees need not be trained on complex or 
dated mainframe technologies.
 Multi-tenancy
 Free server redundancy
Result #2: No New Replacement Costs
By developing their own GUI interface and retaining their valuable mainframe, Smart City  Full white labeling
 Plug-and-play setup
preserved a $1 million investment and avoided the  BYOD
 Call and data security 
added costs associated with new business systems.
Bottom Line: Automation Technology Can Help  Full admin level control
 Pay-as-you-go
Organizations in More Ways than One
Today, other telecom organizations are using 
automation technology like Foxtrot for more than 
application integration. Account information Call us today:
changes and closures, billing processes, and 
virtually any other routine business process that 
today is performed by people can all be automated +1-617-399-8147
with cost-efective sotware. By automating
these things, companies can signiicantly reduce 
replacement costs and the need to train employees 
on new systems. “Every company wants to help 
their people be more productive, and adopting the 
most current IT infrastructure is one way to do 
that.” said EnableSot CEO, Richard Milam. “he www.vodia.com +1-617-399-8147 sales@vodia.com
problem occurs when budgets limit their ability to invest in new technology. Automation technology 
can empower organizations to integrate new low- 
cost technologies with trusted legacy ones and get VodiaNetworks VodiaPBX
more bang for the buck.” ■
More at www.enablesot.com

















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