Page 3 - NewsLync Q2 2015
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NewsLync by Telecom Reseller
3
Winter 2014
NewsLync by Telecom Reseller
3
Winter 2014
2nd Quarter 2015
NewsLync by Telecom Reseller 3

Case Study: Chula Vista Snom Technology, a leading developer of IP
student success. Chula Vista’s goal is to invest in 
DICKEY
desktop and mobile DECT business phones,
next generation IP technology and the cloud to DICKEY
cut costs, increase collaboration and lexibility.
announced today it has initiated a major
ElementarySchoolDistrict
“At a basic level, we wanted enterprise voice
deployment of Lync 2013 with its Snom UC
but also all the additional Lync beneits including
Timeandmoney—KeepingLyncinstallationssimplesavesboth Time and money—Keeping Lync installations simple saves both
edition phones for Chula Vista Elementary
IM, shared desktop, conferencing, monitoring
Deploys Lync2013 and
School District, California’s largest elementary 
BanodrdpererseCnocne,”trsoalylserD(eSnnBiCsK)aios,nseneidoerdsystotemcosn- Border Controller (SBC) is needed to con-
ByFredericDickey,Vice
and coniguration time necessary to deploy are facing this challenge head on, and cut-
By Frederic Dickey, Vice
andconigurationtimenecessarytodeploy ascrehofoalcdiinsgtritchtiwsitch4a5llsecnhgoeolhseanadmono,reatnhdancut-
a new solution can be signiicant. This is t2i9n,g00i0nstuadlleanttiso.n costs in half in the process. a new solution can be signiicant. This is ting installation costs in half in the process.
naneaclty,smt oefdthiaetsechSoIoPl dviastrriiacnt.ces, and transcode nect, mediate SIP variances, and transcode
President Professional Services and Product President Professional Services and Product
media streams to ensure seamless connec- 
FFomIPPhonSn
es
tivity.Whilethevarietyofconigurationsparticularly true when the customer is look- Connecting a TDM-based PSTN or a
mAetdeira asntreevamluastiton epnroscuerses fsoeraemndlepsosinctso, nnec-
Management, Sangoma Technologies
look- ChCuolanVneisctatinbeggaan aTpDhaMse-dbaroslelodutPoSf TLyNnc oinr a ing to integrate voice services in the Lync legacy PBX to Lync requires a media or
particularly true
Management, Sangoma Technologies
when the customer is
tivity.hilethevarietyofconigurations
orsystemintegratorsandresellersof ingtointegratevoiceservicesintheLync 2l0e1g3a.cWyhPenBcXomtpoleLtey,tnhcedrepqluoiyrmesenatwmileltdoitalor theschooldistrictchoseSnom710and760UC
or system integrators and resellers of
VoIP gateway. In
an all-IP
network or
and combinations can seem dizzying, keep- and combinations can seem dizzying, keep-
environment with a legacy PBX system or
VoIP gateway. In an all-IP network or
M
c
-
over 3,000 endpoints and give the school district
edition Lync qualiied phones. “We did look at
icros
Microsoft Lync and other telecom- environment with a legacy PBX system or
oft Lyn
and
othe
r tel
ecom
the PSTN. Some market-leading providers
when connecting to SIP trunks, a Session
ing deployments simple keeps installation ing deployments simple keeps installation
when connecting to SIP trunks, a Session
munications solutions, the installation the PSTN. Some market-leading providers munications solutions, the installation
the means to collaborate district-wide to ensure
diferent Microsot qualiied phones but went
costs down and productivity up. costs down and productivity up.
with Snom because they are always in the lead as
Sangoma master reseller, Advanticom, Sangoma master reseller, Advanticom,
WORLD CLASS CUSTOMERS USE WORLD CLASS PRODUCTS: Ericsson • Fonality • G3 • Genesys • Gradwell • Hewlett Packard • Huawei • IBM • Indian Army far as features are concerned,” added Kao.
based in Pittsburgh, reports that it is based in Pittsburgh, reports that it is
Chula Vista leveraged the lexibility of Snom’s
WORLD CLASS CUSTOMERS USE WORLD CLASS PRODUCTS: Ericsson • Fonality • G3 • Genesys • Gradwell • Hewlett Packard • Huawei • IBM • Indian Army
increasing productivity and reducing instal- increasing productivity and reducing instal-
liartmiownarec,owsthsichbiys ofderpeldooyuintsgidethofethSeaLnygncoma •• • •
lation costs by deploying the Sangoma
NcoemtBpaotribdlerfeLatyunrecs tEoxepnraebslse–uaseursntiofyciunsgtomgaizte- NetBorder Lync Express–a unifying gate-
 IngIngrnwa wa 
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way and SBC – to connect traditional voice
their settings and personalization. One example
way and SBC – to connect traditional voice ramamDeDen
and Lync networks in its enterprise Lync
isatnhde rLinygntocnenevtowluomrke.shine sicthsoeonlstenrepedriesdethLeync  M Mill •  • 
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and Ofice 365 projects. Advanticom is a
riangdtonOeftiocbee 3un6u5suparlolyjelocutsd.soAaddvmanintisctoramtoriss a
icrocro  DeDell
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Managed Partner of Microsoft with Gold Managed Partner of Microsoft with Gold
and teachers could hear it over the din of
 • I• Inex •x • 
Competency, and has extensive experience Competency, and has extensive experience
hundreds of elementary school students. he
with Lync, Exchange and Ofice 365, as nteltelemetretre
with Lync, Exchange and Ofice 365, as
school district also beneited from other Snom
well as having deployed thousands of tele- ePePeemmm
well as having deployed thousands of tele-
features including the support of multiple lines,
phony systems from providers like Cisco, phony systems from providers like Cisco,
er •r •• CoCo
CONNECT WITH SANGOMA
CONNECT WITH SANGOMA
and the intercom and paging capability.
Toshiba and Mitel. Toshiba and Mitel.
 Int Intco o • 
“AWcecaorerdiendgicateod toAtdhve aconmticboinmatiopnroefsident According to Advanticom president
eraerac CisCisc
Bcormiamn uCnoicnabtioyn,s tahnedNcoeltlaBbordateironLtyenchcnEoxlopgries,s” Brian Conboy, the NetBorder Lync Express
ctivtivem •m • 
enables the company to implement a com-
said Nadahl Shocair, CEO of Snom Technology
enables the company to implement a com- plete Lync or Ofice 365 deployment in
e In Inecoco
ApGle.t“eSeaLmylnecsslyorittOinfgiicneto3a6b5roaderpalnogyemofent in less than half the time compared to the
teltelli TelTele
tolepssoluthtiaonphraolvfidtehrse,StnimomeIPcopmhopnaersecdanto the
traditional multi-server model. He reports traditional multi-server model. He reports
ligegentishish 
Session Border Controllers
Session Border Controllers
be key devices in any UC deployment thanks
that the unique combination of a com- that the unique combination of a com-
ncece • BriBrit
FROM SANGOMA
FROM SANGOMA
to our excellent compatibility and rigorous
plete Microsoft Lync server environment plete Microsoft Lync server environment
 • M Mft •t • 
interoperability testing. As an early champion
comprised of an SBC, gateway, active comprised of an SBC, gateway, active
TT TT •dsodsof
and pioneer in the ield, Snom recognized the
directory, MS Ofice and Lync in a single directory, MS Ofice and Lync in a single
essential role that uniied communications would
• N Noroaroa
Starting at
Starting at
appliance, along with the ability to leverage appliance, along with the ability to leverage
epxlaiystaicnrgosOs afivcareie3t6y5ofspulbatsfcorimptsiaonds,ddeveilcivesetrhsaat okiakia • B• B
$955
$955
existing Ofice 365 subscriptions, delivers a
phoavweenrofwulbseocolumtieopnaritnoafnoueradsayil-ytoli-vienss.”tall,all- powerful solution in an easy-to-install, all-
 • O • Oekeeke 
in-one package.
Chula Vista plans to deploy more Snom Lync
in-one package.
raracBrekrek
In the Cincinnati region, InTrust IT is
qualiIinedthpehoCneinsceianchnayteiareugnitoilna,llI4n5TlorcuasttioInTs is cle •le •g • • B
also leveraging the lexible capabilities of
aarelsoutlietvtedr.aSgnionmg ItPh-ebalsedxipbhloencesa,ptoagbeitlhiteires of
 Or Oraeining 
the Lync Express appliance to eficiently the Lync Express appliance to eficiently
with Microsot Lync and its Lync solution
angng BoBoe
The most cost-efective, easiest to manage enterprise Session
The most cost-efective, easiest to manage enterprise Session
deploy Lync and Ofice 365. InTrust IT is deploy Lync and Ofice 365. InTrust IT is
partners can help school districts like Chula Vista
also a Sangoma master reseller as well as e •e • ks •s • 
Border Controllers on the market from 25 to 4,000 sessions.
also a Sangoma master reseller as well as
support administrators and teachers be more
a Microsoft Gold Partner with extensive a Microsoft Gold Partner with extensive
 RayRayworwork
Border Controllers on the market from 25 to 4,000 sessions.
productive and collaborative while signiicantly
expertise in delivering on-site and hosted expertise in delivering on-site and hosted
thetheNetet
lowering costs.
Lync and Ofice 365 solutions. The com- Lync and Ofice 365 solutions. The com-
on on •da da N
Sangoma’s three available SBC options ofer maximum lexibility when implementing a solution. The Vega Enterprise Sangoma’s three available SBC options ofer maximum lexibility when implementing a solution. The Vega Enterprise
pahnyehfualsl csatsaensdtaurddyiczaendboendoSwanlgooadmead’ast Lwywnwc. pany has standardized on Sangoma’s Lync
• Ru Ruacucu
SBC Appliance can manage up to 500 simultaneous sessions. The Vega Enterprise SBC VM/Soware can manage up SBC Appliance can manage up to 500 simultaneous sessions. The Vega Enterprise SBC VM/Soware can manage up
Vega Enterprise Esnxopmre.csosmd.uetotheconnectivityoptions Express due to the connectivity options
ggggeBarrarra
to 200 simultaneous sessions with all the lexibility you would expect from a VM-ready solution. The to 200 simultaneous sessions with all the lexibility you would expect from a VM-ready solution. The Vega Enterprise
SBC VM/Hybrid is a unique Sangoma solution that delivers the beneits of a VM solution, with the scalability of our available in a single box. available in a single box.
According to InTrust IT chief execu- edcdco • • B
SBC VM/Hybrid is a unique Sangoma solution that delivers the beneits of a VM solution, with the scalability of our
competitors’ large hardware solutions. The Hybrid SBC can scale to manage 4,000 sessions in a single VM instance.
According to InTrust IT chief execu-
Altia Systems
tive oficer Tim Rettig, the capacity of the om m •ricaica 
competitors’ large hardware solutions. The Hybrid SBC can scale to manage 4,000 sessions in a single VM instance.
tive oficer Tim Rettig, the capacity of the
Lync Express appliance is an excellent it Lync Express appliance is an excellent it
• Sa SaAmemer
All of our enterprise SBC solutions feature an easy-to-use browser-based GUI and simple licensing plan based only
All of our enterprise SBC solutions feature an easy-to-use browser-based GUI and simple licensing plan based only
for the 50-to-1000 seat enterprise that is for the 50-to-1000 seat enterprise that is
AnnuncesImmersivegemgemof of A
on the number of sessions; not per feature, per user or per codec licensing. This gives the maximum predictable SBC
on the number of sessions; not per feature, per user or per codec licensing. This gives the maximum predictable SBC
ofte toobigfor hoted, yet smallenough often too big for hosted, yet small enough
 •  • Sank nk 
capacity and cost in every use case. Plus, ask us about our Carrier SBC line.
capacity and cost in every use case. Plus, ask us about our Carrier SBC line.
where a multi-server installation would be where a multi-server installation would be
PanaCastExperienceSchchm• B• Ba
unnecessary. The value of having both a unnecessary.Thevalueofhavingboth a
Lync-certiied VoIP gateway and a Lync- moooare re 
Lync-certiied VoIP gateway and a Lync-
Now Integrates with
certiied SBC integrated into the box adds ozeze •ftwtwa
certiied SBC integrated into the box adds
to installation eficiency, reduces training to installation eficiency, reduces training
 • S She SoSof
ALSO AVAILABLE FROM SANGOMA
ALSO AVAILABLE FROM SANGOMA
for ield personnel, and provides maximum for ield personnel, and provides maximum
McrosftLync,Pilothoreoreudude 
lexibility for customersthatmaywant lexibility for customers that may want
TelTel Altitltit
to use some combination of IP and TDM to use some combination of IP and TDM
TstedbyIntel&JDSU • •
A
technology. He also noted that in addition technology. Healso notedthat in addition
L
PRES
V Vo o I I P P G G A AT T E E W WA AY Y S S LY
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to dramatically simplifying the conigura- to dramatically simplifying the conigura-
tion for a telephony installation, having 
V Vo o I I P P G G A AT T E E W WA AY Y S S
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tion for a telephony installation, having
Altia Systems – the leader in personal panoramic
the Lync server pre-installed on the device the Lync server pre-installed on the device
T T h h e e m m o o s s t t r r e e s s i i l l i i e e n n t t V V o o I I P P g g a a t t e e w w a a y y i i n n i i t t s s c c l l a a s s s s . . T T h h e e m m o o s s t t r r e e s s i i l l i i e e n n t t V V o o I I P P g g a a t t e e w w a a y y i i n n i i t t s s c c l l a a s s s s . .
T h e O N LY a l l - i n - o n e L y n c M s e r v e r a p p l i a n c e
T h e O N LY a l l - i n - o n e L y n c M s e r v e r a p p l i a n c e
video – today announced that PanaCast
saves both time and money. saves both time and money.
with a built-in VoIP gateway and SBC.
with a built-in VoIP gateway and SBC.
Experience Plus – the award-winning system for
While there may have been some initial While there may have been some initial
qviudesotiaonndsdefsrkotomp ccoullasbtomrateirosn –rengoawrdwionrgks the questions from customers regarding the
iwnitehgMraitcironsotofLyLnycn(scoownitohbleecgomaceySksypsetefomrs, integration of Lync with legacy systems,
F Fo o r r m m o o r r e e S S a a n n g g o o m m a a p p r r o o d d u u c c t t s s , , v v i i s s i i t t s s a a n n g g o o m m a a . . c c o o m m . . the consensus is that deployments can be
Business). he solution has been successfully
the consensus is that deployments can be seamless and cost-effective through inno-
F Fo o r r m m o o r r e e S S a a n n g g o o m m a a p p r r o o d d u u c c t t s s , , v v i i s s i i t t s s a a n n g g o o m m a a . . c c o o m m . .
psileoat-mtelsetseds baynIdntecloasnt-deJfDfeScUtiMvaendthhraosupgrhoveinnto- vative and multi-function appliances, such
vativeandml-functionappliances,such
bemajorproductivitytoolforremoteteams.as Sangoma’s NetBorder Lync Express. as Sangoma’s NetBorder Lync Express.
PanaCast Experience Plus is a disruptive
For experienced Microsoft partners, the For experienced Microsoft partners, the
video solution that gives Microsot Lync users a
ability to quickly deploy Lync not only ability to quickly deploy Lync not only
fully-immersive video perspective from all the
reduces coniguration and integration costs, reduces coniguration and integration costs,
PanaCast cameras in a Lync meeting, letting
but also gets the customer up and running but also gets the customer up and running
them see everything in the meeting rooms
quickly, which remains the primary objec- 
quickly, which remains the primary objec-
taisvief tohfeyowurerbeutshienresins.p☎erson. Participants 
tive of our business. ☎
For more visit www.sangoma.com CFOorNmTIoNrUeEvSisOitNwPwAGwE.s4angoma.com

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SOFTEL Communications delivers innovative business solutions through the
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SOFTEL Communications delivers innovative business solutions through the
integration of uniied communications/collaboration, contact center, IP telephony,
integration of uniied communications/collaboration, contact center, IP telephony,
speech technologies and social media applications. We enhance customer service
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through a combination SOFTEL-branded and partner products for the enterprise or
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