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4 Steps to Becoming a Global Communicator • Part 1 LTShould you replace telephony with chatbots?
newspaper.
ook at any picture of people working anhdewwaalkyinwge acnoymwmhuerneicinatethweiwthoorludr todcauystaonmdecrhs ahnacsecsharnegmedodstraomf tahteicmally over
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HENDRICKS anywhere in the world. This is quick and easy,
major platforms is right for you. But notice qtuhicakt ecsutswtoamy etorscwomillmnuowniceaxtpee; ctht eyoavuetroagrespeornsodn tytpoetsh3e8ir-4p0oswtso,rcdosmapmlaiinuttseacnodm, gpoairnegdftor1w2a5r-d1,75 wvooridcsepaenrdmvindueotecwalhlsenditraelcktilnygf.rom these
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c o i n n f s o u r m m e a r t i d o e n m , s a e n r d v s i c , e b s u a s n i n d e s o s n e l s i n m e u c s u t s n t o o mt o e n r l y heaxvpe earnieonncleins-e-tphrenseynocue,nbeuetdbae caovamilparbelhe etonsipveak tomoonblinleeawpphleitchaetirotnhast’rsavtieagay.sYuopupohratvaegteont on live chdaetcoidrecwhahtebtohtesr. Thto erecloynocnerwneabrsoituenadptphlieclaattitoenrsis thoapttcimhaitzbeodtsfoaremsotibllilevborlvoiwnsgearns dorthwehreftohreer won’t b t e o a b b u l e i l t d o r a i n c h s w m e r o b a l i l l e c u a p s t p o l mi c a e t r i o q n u e s r f i o e r s , A w p h p i l c e h
c o a u n l d d A l e n a d v e r o t i h d e md e v f r i c u e s s t r , a w t e h d i c . h i s w h a t i n d u s t r y
d Thi s r e u s e p t o o n r l s i n l i e k e c o U m b me r u a n n i d c a A t i o i r n b n m b e h t h a o v e d s d , o n e . hToowdeavye,r,thsheroeualdren’ltoctosmofeiantdtuhsetreyx-pfoencuseseodf tecloepnhsuolntaenctosmanmdutnoioclaktitosnt.oHhoeslptedactceeleleprhaoteny wdilellaivlleorwinbgubsriannedsseeds btousianvesms aopnpesytohnattahries right trfaodriytioun.al solution, thanks to the eradication of c a p e W x h c o e n s t s e v a e n n d y b o u u i l r t - l i o n c d a l i s l a i b s r t e a r r y r e h c a o s v a e r n y . a p D p i g , i t a l tryaonusfhoarmveatoiosnta, rtht ewuosnedoefritnecghinf oyolougryctuostimompreorsve p n r o e c e e d s s a e n s d , c e u x s p t o e c m t e a r r e i x c h p e a r p i e p n “ c p e o a r n t a d l ” u i l n t i t m o a y t o e u l y r porowfintabuilsiitny,eissa. cnhievable in so many ways.
By adopting a mix of traditional and modern communication tools, and particularly using cloud-based phone systems, business can respond to customers quicker and more efficiently whilst savoinvgermwohnelemy irnagthlyerptohsaitniviencfereadsbiancgko. uThtgeoings. n
program involved more than 90 participants, including current customers and evaluators interested in a low-cost mini room video
BOUGOURD
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w h i e t l h p c o l n o u i t d s h F o i r s e t i d n e g v , i m c e a s k , i i n s g a n i t e m x o a mr e p e l s e s e i n n t t i h a e l t h a n ev-ecro.mNmoteorncelysdpoacees.telephony communication proSvoidheecruesatroemtheresswteipths tohetaokpepaodrvtuanittaygteoof hthaveeserecaolm-timuen, ticwaoti-ownaytrceonmdsmfournyicoautrioonw, int also pbruosviindeess.a personable experience favoured by many.
HWAhVilEst lAiveMchOatBhIaLsEhiAghPcPusLtoICmAerTsaIOtisNfaction lSevTelRs aAnTdEcuGsYtomFOersRarYeOwiUlliRngBtoUbSuIyNfrEomSS aYcohuantbeoetd, itmo pdlecmidenwtinhgettherseyosuolrubtiuosninsess snheoeudlsdnit’st ocowmnematobthileeoxrpwenesbeaopfptleicleaptihoonnseor cwohmemthuenr iycoautiocnans. jAucstcorirdeinogntototpheofOAffimcaezofn, NFactieobnoaol kS,taLtinstkicesd,I9n0o%r oTfwUitKterhfoursmehosltdos fhave
i y n o t e u r r n c e u t s a t c o c m e s e s r , mi n e t e a r n a i c n t g i o 1 n 0 s % . I f s t y i o l l u d r o w n ’ e t ; b h s i o t e w e l s e wisilml tohroesoefpaenopaldevceornt toarcitfyou?sell physical
p Wr o e d u c a c n t s ’ t t i h g r n o o u r g e h t h d e i s f t a r c i b t u t h t i a o t , n w c h h i a l n s t n u e p l s - , a t n h d e - n cmomayibnegaonsolicniealcmomedmiausntircaatteigoynlseovleurtaioginsgare seeing great results, telephony is still a hit with customers. A Google study found that 61% of consumers get in touch with a business via phone
siyxoyue,abrus.tBwuitharseowmearneyamllyethaotd“ssamvarilta”bilfew, wehich alslhwoualkd ayroucnhdohoesaed? s-down and never talk to eacChhoatthbeort?s and online live chat are considered the
mIonsftamcto, tdaelrknincgoims muaknincagtiaocnometbhaocdks, with live arcohuant cdotnhseiswteonrtlldy.cAonmdi,nigrounpictarullmy, pitsisinnsoutrveys. bOecvaeursheaslmf oafrtcpuhsotonmeserasrewpohuoldnepsr-e-fwerhtiolechat to waephearpsopnilyinmraekael-tpimerseoonnallincealolsvteor farpiehnodnse call an(HdafrarmisilRyelsoecaarlclhy)w; we hwaot’uslmd onreev,eirt’sdtrheeamchoanf nel mwaikthintghae hreiguhelasrt caulslttoomoeurrsfartiesnfadctiinonInrdaitaing at
o 7 r 3 s %i s t e ( E r c i n o n A s u u s l t t a r n a l c i y a ) u . s I t i ’ n s g s o a p m r o o l b i fi i l c e t p h h a o t n i t e ’ s - n - o w leugnaucysutaeletcoosmeemwuenbisciatetisownisthcomutpliavneiecshmat aokpetions. thisAfcacrotrodoinegxptoenexsipver.tWs, chhicahtbiostws ahryeonvoetroanly the t h n i e r x d t o s f t e a p l l u g p l o f b r o a l m l o l n i v g e - d c h i s a t t a n b u c e t a m r e i n t u h t e e f s u r t u u n r e o f ocvuerstSokmyepre-c-oImntmerunnetic-bataisoend. Gcoamrtmneurnhiacsateisotnimated i s t h w a h t a 8 t 5 c % o n o n f e c c u t s s t o f r m i e e n r d i s n , t f e a r m a c i t l i y o a n n s d w b i l u l s i n i n v e o s l s v e cochllaetabgoutessbayro2u02n0d, tmheawnoinrlgdtthoedAayI.tool won’t be
going anywhere anytime soon. Evidence has
shown that, when utilised effectively, chatbots
result in a 30% increase in conversions than other
Incs.cuopmport)
over a human for an immediate answer, and 21% w o Thu l e d l e a v t e e s n t b i n u n y o f v r o a t m i o o n n i e n . g l o b a l
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O u n n r e e ml i a i b n i u l i t t e y y a o n u d a t h r e e s n e e n w d s i n t h g a t t e x i t t w m i l e l s b s e a g r e e s t , i r e d i n p2i0c2tu5r.eIns arnesdploinkses to tehxeciItSinDgNevdenatdsl-i-nteh,ea number n o e f x b t u m s i n i n e u s s t e e s y a o r u e j m u s a t k p i n r e g s s t h a e b m u t o t v o e n t a o n h d o y s t o e u d atreeletpahlkoinyg. and videoing to the same person
For the uninitiated, hosted telephony is a cloud-based phone solution which eliminates the need for telephone system hardware. One of its
Lifesize Maximizes Collaboration and
communications. What’s more, 61% of customers key benefits is lower costs due to no capex and when they’re ready to purchase. Additionally, for
would actively choose to interact with a chatbot no maintenance costs thanks to built-in disaster urgent queries, a phone call is undoubtedly the
6 Steps for Successfully
Cost-Effectiveness with Lifesize Dash
UDeploying UC Systems of video collaboration and meeting option that is simple, cost-effective, and above
productive more often.
paneling, sun shades or other room modifications miaguhdt ibeenncesc.essary to get the most out of the UC techn“oIlto’sgryeaylolyusairmeplreotvoidsientug.pInanadduisteio,”nsatiodthe phyMsiacrailuspvaacne,Wthyekc,odmirpecatnoyrcoufltouprersahtiounlsdabned
Software-based video conferencing solution maximize productivity in these spaces while for the fast-rising mini meeting space still offering the benefits of larger meeting
by Ansley Hoke, Vice President,
AUSTIN, TX - Lifesize®, a global innovator room solutions. Now, companies have another
to enable video, audio and web meetings on
productivity solutions, has announced the all else, intuitive for their users.”
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inexpensive ChromeboxTM devices from Acer and Asus and offers easy-to-use meeting controls,
c t h e n e t s r u a l r i r z o e u d n m d a i n n g a g e e n m v i e r n o t n a mn d e n a t u , t s o p m e c a i t fi i c c u i n p d d u a t s e t s r y fnoereadtsr,uolry reeffgourltaletossrymheuetridnlgesexthpeyri’ellnncee. dLitfoesjiuzemp Dtharsohusgeha?mWleshsillyeicnutesgtoramtesrswmithaya svayritehtyeyofnteheidrda- partyicUulSaBr cparmodeuracst aonrdsearuvdicioe,dwevoirckeswinitchluthdeinmg to Afi Vn d e r , t h L e o g r i i t g e h c t h s , o H l u u t d i o d n l y , f o M r X t h L e a i r n s d p o e t c h i fi e r c s , i n s o d u s t r y caunsdtowmoerrks cuanltucre.ate the best meeting room soAluntiaolnyzfeorththeeinr vuinroiqnume enneet:dThs. e office structure is jLuisftesaiszeimrepcoerntatlnytcaosmthpeletteecdhnanoleoxgtyeninsiuvsee. bWethaetehsetrpirtobgereacmhofoers LinifceosinzferDenasche wroiothms, loud open office layouts, or bright windows, the office space can present significant challenges. To
c o n t e s c i d h e n r i e c d a , l p a a t r S t k i c y u G l a r r o l u y p g i C v e o n m r me m u n o t i e c a t t e i l o e n w s o . r k i n g e m “ p Thl o y e e q e u s a h l a i t v y e i d s i s ff u e r r p e r n i t s i n n e g e l d y s g t o h o a d n . l G o c r e a a l l t y wosrokftinwgaerme spololuyteieosn–foforrsmboatlhl hauddioleanspdavciedse.”o consiEdexrisatinognsa.nd new customers who subscribe
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HOKE continuesonpage 7 ››
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products, all with different specifications and capabilities. Many resellers are well-versed in
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productivity, or are there other considerations, such as long-term growth goals, concerns with
HOKE
mitsioglautteiothne, saenfdacintoflrus,etnhcerins slotaollkaitniognforf sound innovative solutions to recommend to their
Lifesize Dash uses WebRTC technology
ScanSource Catalyst (https://
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Even Better Together.
A powerful combination of industry-leading audio and video conferencing technology makes remote collaboration easier and more natural than ever before.
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