Page 4 - Telecom Reseller August-September 2019

4 Telecom Reseller
August/September 2019
TeleSign Expands Industry Leading Communication Services with New RCS Messaging
New API offering enables TeleSign customers to engage directly with consumers through feature-rich mobile messaging
LOS ANGELES, CA - TeleSign, a leader in authentication and communication services, has announced the company’s expansion
into Rich Communication Services (RCS) Messaging, further strengthening the company’s position in both the authentication and CPaaS markets. TeleSign is a trusted partner to 20 of the top 25 global websites and mobile applications, enabling them to securely and effectively communicate with billions of end-user accounts. Building
upon this legacy, TeleSign is addressing new communications and engagement use cases with its SMS and Voice product offerings and its unmatched data accuracy sourced from proprietary global data sources. Leveraging these assets, TeleSign is uniquely positioned as the one-stop-shop for businesses looking to enhance the engagement and reach of their communications with TeleSign’s new RCS Messaging API.
RCS Messaging is the next step in the evolution of sending personalized and engaging messages directly from websites or applications. By adding this capability to TeleSign’s portfolio, the company will enable a truly interactive and omnipresent
communication experience, including the availability of two-way messaging via chatbots to bring customers into the future of CPaaS services. Through strong relationships with global suppliers, secure connectivity, high standards of service and customer support, TeleSign will enter the market of RCS messaging with a competitive edge.
Some of the benefits of RCS messaging include:
l Increased engagement with support
for high-resolution photos, GIFs and video messages while solving MMS incompatibility once and for all.
l Accurately measure campaign efficacy through read and delivery receipts for optimized customer communications.
l Suggested replies, suggested actions and the introduction of AI for a more engaging messaging experience.
l Higher customer satisfaction and reduced customer support cost via chatbot interfaces.
“Engaging consumers should be a top priority for all companies, and quality of communication services can significantly impact engagement,” says Vincent Oh, Director of Product Management for CPaaS at TeleSign. “TeleSign has a strong platform that is capable of supporting many different use cases within the CPaaS market on a global scale. Building upon our SMS and Voice Communications expertise, our new RCS Messaging API ensures a rich, engaging and effective communication experience.”
Through TeleSign’s RCS API, TeleSign customers can deliver messages to anyone with an RCS enabled phone on a supported carrier. The TeleSign RCS API is available today for free to beta customers, for a limited time. To learn more visit https://www.telesign.com/ products/rcs/.
Learn more at www.telesign.com. n
Masergy Launches
New Portal Experience Consolidating Analytics and Control
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for the multi-cloud enterprise. The portal offers a holistic view of clients’ global SD-WAN and Unified Communications
as a Service (UCaaS) applications while enabling the ability to manage, secure, and optimize their network environments in real-time.
From private and public bandwidth
to edge devices, public/private cloud instances, business applications, and voice/ video communications, global enterprises now have the unified visibility and control they need to maximize their application performance. No more reconciling information across multiple dashboards.
Additional benefits of Masergy’s ISC portal include:
l A single pane of glass delivers unified views of analytics for the customer’s global networks, UCaaS, WAN edge devices, and application performance.
l Customizable dashboard views allow the customer to feature the information they need with views of top applications, security threats, network services, network usage, and open support tickets.
l Real-time bandwidth controls provide the ability to modify port bandwidth globally across both public and private connections.
l End-to-end visibility of application
performance help customers make faster, more informed decisions about bandwidth allocation and service improvement.
Comprehensive self-service features empower the customer to control the network with site and contact management capabilities, ticket tracking, alarm notifications, invoicing, device reports, change history, and escalations.
“When it comes to accelerating the
pace of IT and building a multi-cloud environment, unified network visibility
is everything–global enterprises need a single source of truth for information about their cloud application performance,” said Masergy’s Chief Digital Officer Terry Traina.
“Masergy’s Managed SD-WAN solution is leading the industry in providing customers with a unified framework for monitoring and managing their increasingly complex environments, so our customers can ensure cloud application reliability, streamline WAN management, and stay focused on their strategic initiatives.”
ISC was redesigned with a responsive, modern interface that streamlines the user experience and serves up visual tools to quickly identify opportunities and risks. The customizable dashboard allows enterprises to bring forward their most salient views to best manage their global environment.
“As our enterprise scales and adds new technologies such as SD-WAN to the network, it’s crucial for us to have a single, simple portal enabling us to monitor and control our network activity,” said Eric Cassol, Network Manager at Pearl Meyer.
“Masergy’s updated ISC delivers by providing that unified view.”
More at https://www.masergy.com/. n