Page 15 - Barrow Town Deal Board Agenda 14/4/2020
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BARROW-IN-FURNESS TOWN DEAL BOARD


                   Date of Meeting:   15 May 2020


                   Reporting Officer:            Chief Executive – Barrow
                                                 Borough Council


                   Title:     Town        Deal      Board       –     Communications             and
                              Engagement Plan

                   Summary and Conclusions:
                   This  paper  updates  the  Board  on  activities  since  April,  provides  a  brief
                   summary  of  relevant  engagement  activities  and  sets  out  a  broad
                   communications and engagement plan for the period up to submission

                   Recommendations:

                   It is recommended that the Town Deal Board:

                   1. Agree the plan for communication and engagement to be delivered before
                   the application is submitted in July;
                   2. Agree the #BrilliantBarrow style guide (attached in Appendix B).


                   Report

                   1      Background


                   The Towns Deal Communications and Engagement group are meeting on a
                   weekly  basis  to  manage  and  deliver  community  consultation  to  inform  and
                   support  the  bidding  process.   As  the  Corona  Virus  national crisis continues
                   the group are planning for digital-only engagement as it seems unlikely that
                   face-to-face engagement will be possible

                   2      Progress and engagement to date:

                   Stakeholder Insight Report:

                   Hatch  Regeneris  have  produced  a  Stakeholder  Insight  Report  (attached  as
                   Appendix A) which draws on the following:


                         Current  sentiment  on  Barrow  as  expressed  via  online  engagement
                          platforms using AI web-scraping tool called “Meltwater AI”;

                         Analysis  of  suggestions  put  forward  by  the  community  to  the
                          #MyTowns portal (see below);
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