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community engagement                                                          how chfa engages
                                                                              the community
CHFA’s community engagement efforts    what homeownership “grants” them.
progressed in 2015 with an increased   Engagement with our audiences          Community engagement is
focus on outreach. We reinvested       online improved in 2015, particularly  an integral part of CHFA’s
in our Western Slope office, and       with tablet and mobile device          business. We regularly host
expanded our multimedia efforts to     users, whose visits to our website     events and convene advisory
reach younger audiences.               increased by 65 percent.               groups to ensure our efforts
                                                                              meet the varied needs of our
To enhance our customer service,       CHFA’s Board of Directors              customers and partners. We
technical support, and community       increased its outreach during the      are a responsible advocate for
outreach in western Colorado, CHFA     past year by touring and hosting       public policy that strengthens
embarked on several projects. We       Board meetings off-site at CHFA        affordable housing and
expanded our Western Slope team        customer locations. Affordable         economic development across
to include three full-time personnel.  rental housing developments,           the state. We collaborate
CHFA also sponsored the Grand Valley   such as Tapiz at Mariposa              with the private, nonprofit,
Housing Needs Assessment.              and Evans Station Lofts,               and public sectors to build
                                       were visited.                          capacity and ensure that our
A new video and new television                                                resources are best leveraged
commercials were launched in 2015                                             to support the state’s needs.
to promote CHFA’s homeownership                                               We value giving of oneself to
programs to prospective homebuyers.                                           strengthen community.
In addition, we promoted the CHFA
DPA Grant through a Facebook                                                  Every CHFA staff member
contest that invited Coloradans to                                            is encouraged to volunteer
post photos and descriptions of                                               and serve on mission-related
                                                                              boards and committees.
39                                                                            CHFA regularly sponsors and
                                                                              donates to organizations
                                                                              whose work aligns with our
                                                                              vision that every Coloradan
                                                                              has the opportunity for
                                                                              housing stability and
                                                                              economic prosperity.
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