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18                                                                                ATTIC   |   JANUARY 2016

                                                                                In a news story, the introductory paragraph
                                                                                tells the most important facts and answers
                                                                                the questions: who, what, where, when, why
                                                                                and how. In a featured story, the author may
                                                                                choose to open in any number of ways.

                                                                                The Five Ws, Five Ws and one H, or the Six
                                                                                Ws are questions whose answers are
                                                                                considered basic in information-gathering.
                                                                                They are often mentioned in journalism,
                                                                                research, and police investigations.
                                                                                They constitute a formula for getting the
                                                                                complete story on a subject. According to
                                                                                the principle of the Five Ws, a report can
                                                                                only be considered complete if it answers
                                                                                these questions starting with an
                                                                                interrogative word.


                                                                                Shelter Magazine
                                                                                A shelter magazine is a periodical
                                                                                publication with an editorial focus on
                                                                                interior design, architecture, home
                                                                                furnishings, and often gardening.
                                                                                The term is most often used in the U.S.
                                                                                magazine publishing trade. The earliest
                                                                                example of this meaning recorded by the
                                                                                Oxford English Dictionary is from a New York
                                                                                Times article published in 1946, in reference
                                                                                to Your Own Home, a "shelter magazine
                                                                                devoted to low-cost housing", reported to
                                                                                have gained a new advertising manager.


                                                                                Why do you go away? So
                                                                                that you can come back. So
                                                                                that you can see the place
                                                                                you came from with new
                                                                                eyes and extra colors. And

                                                                                the people there see you
                                                                                differently, too.


                                                                                The oldest consumer magazine still in print is
                                                                                The Scots Magazine, which was first published
                                                                                in 1739, though multiple changes in ownership
                                                                                and gaps in publication totaling over 90 years
                                                                                weaken that claim. Lloyd's List was founded in
                                                                                Edward Lloyd's England coffee shop in 1734; it
                                                                                is still published as a daily business newspaper.

                                                                                According to statistics from the end of 2013,
                                                                                subscription levels for 22 of the top 25
                                                                                magazines declined from 2012 to 2013, with
                                                                                just Time, Glamour and ESPN The Magazine
                                                                                gaining numbers.
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