Page 17 - Chapter 2 Buku Laudon
P. 17

Diferensiasi



                                                                                                produk
       Business                                                                            Persaingan biaya




     Strategy                                                                              Scope/Cakupan







                                                                                           Focus




                                                                                           Keintiman



                                                                                                pelanggan







          Copyright © 2014 Pearson Education, Inc. Publishing as Prentice Hall                                               Slide 2-17
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