Page 6 - WEW Booklet - Attendees

FEATURED SPEAKERS OF WOMEN
FEATURED SPEAKERS OF WOMEN

EMPOWERING WOMEN IN HVACR
EMPOWERING WOMEN IN HVACR

Keynote!

BUSTING THROUGH THE GLASS CEILING
BUSTING THROUGH THE GLASS CEILING
Becoming the Mechanical Contractors
Association of Canada’s first female CEO didn’t
come easy for Tania Johnston but it was worth
the wait.

Tania will share with attendees how she was
able to bust through the glass ceiling and prove
TANIA JOHNSTON that a female was ready to take on the role and
TANIA JOHNSTON
challenges in a male dominated industry.
MECHANICAL CONTRACTORS
MECHANICAL CONTRACTORS
ASSOCIATION OF CANADA (MCAC)
ASSOCIATION OF CANADA (MCAC)

ONLINE MARKETING DOS AND DON’TS
ONLINE MARKETING DOS AND DON’TS
FOR YOUR HVACR BUSINESS
FOR YOUR HVACR BUSINESS

Learn where you can invest your marketing
dollars to receive the highest ROI

Hear real case examples of generating recurring
revenue while you sleep!
What you should stop doing and what you should
start doing more of.
ZOEY TAYLOR
ZOEY TAYLOR
INTRIGUE
INTRIGUE

WOMEN IN SKILLED TRADES IN ONTARIO
WOMEN IN SKILLED TRADES IN ONTARIO
UNCOVERING THE BARRIERS
UNCOVERING THE BARRIERS

Survey results on the topic of women in skilled
trades (anonymous responses via social media).

Barriers and stereotypes that came out of survey.
How do we overcome these barriers?
What’s next?

As women in the industry, let’s promote together.
TARA BOYD
TARA BOYD
PURE MECHANICAL
PURE MECHANICAL
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