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Color of the Year

Pantone, provider of professional color concentration and bringing laser-like
language standards and digital solutions, clarity, PANTONE 19-4052, Classic Blue re-
announced last month PANTONE 19-4052, centers our thoughts. A reflective blue tone,
Classic Blue, as the Pantone® Color of the Classic Blue fosters resilience.
Year for 2020; a timeless and enduring As technology continues to race ahead
hue elegant in its simplicity. Suggestive of of the human ability to process it all, it
2019 the sky at dusk, the reassuring qualities of is easy to understand why we gravitate
the thought-provoking PANTONE 19-4052 to colors that are honest and offer the
2018 Classic Blue highlight our desire for a promise of protection. Non-aggressive
dependable and stable foundation from and easily relatable, the trusted PANTONE
2017 which to build as we cross the threshold 19-4052, Classic Blue lends itself to relaxed
into a new era. interaction. Associated with the return
2016 “We are living in a time that requires of another day, this universal favorite is
trust and faith. It is this kind of constancy comfortably embraced.
and confidence that is expressed by “The Pantone Color of the Year
2015
PANTONE 19-4052 Classic Blue, a solid highlights the relationship between trends
and dependable blue hue we can always in color and what is taking place in our
2014 rely on,” said Leatrice Eiseman, executive global culture at a moment in time, a

director of the Pantone Color Institute. color that reflects what individuals feel
2013 “Imbued with a deep resonance, PANTONE they need that color can hope to answer.”
19-4052 Classic Blue provides an anchoring added Laurie Pressman, vice president
2012 foundation. A boundless blue evocative of of the Pantone Color Institute. “As society
the vast and infinite evening sky, PANTONE continues to recognize color as a critical
2011 19-4052 Classic Blue encourages us to form of communication, and a way to
look beyond the obvious to expand our express and affect ideas and emotions,

2010 thinking; challenging us to think more designers and brands should feel inspired
deeply, increase our perspective and open to use color to engage and connect.
the flow of communication.” The Pantone Color of the Year selection
Imprinted in our psyches as a restful provides strategic direction for the world
color, PANTONE 19-4052, Classic Blue of trend and design, reflecting the Pantone
brings a sense of peace and tranquility to Color Institute’s year-round work doing the
the human spirit, offering refuge. Aiding same for designers and brands.”

22 JANUARY 2020 | GREATER SAN ANTONIO BUILDERS ASSOCIATION