Page 11 - IFTC - IP services brochure
P. 11
Commercialise
Once you’ve protected your IP, the key to making money is to commercialise it.
You can actively use the IP to extract value, for example by building a brand or by patenting a new innovation or product.
There are a wide range of different methods available for you to exploit your IP, such as:
Licensing: This is where you allow another party to use your Intellectual Property in return for a fee. This can be a great way to generate income from your property, while still retaining control over how it is used.
Merchandising: Another popular way to exploit Intellectual Property is by selling products with your logo or design on them. This can be a great way to generate profits and promote your brand or product.
Publishing: If you own a copyright or trademark, you may be able to publish and sell products using your Intellectual Property. This can be a great way to generate revenue and build your brand.
IP Strategy Services | www.ianfarley.com
11
