Page 2 - Runway September 2018_mens_EN.indd

THE 40 SUIT
HR
THE ESSENTIAL SUIT
THE TRAVELER SUIT

ONE MAN, THREE SUITS
FALL IN LINE WITH THE
NEWEST TRENDS AT RW&CO.!

Welcome to Part 2 of your Q3 Runway. This will cover
everything from the August 27 & September 24 drops.
We are still in our MADE TO MOVE concept but as we
start our suiting months, we introduce our brand new
ambassador. *Drumroll please*… let’s welcome Erik
Karlsson to the RW&CO. family! At the time of writing,
Karlsson is the Captain of the Ottawa Senators. Unlike
our collaboration with PK Subban, we did not design
a collection specifically for Karlsson. Instead, he will
represent our current lineup and endorse it in all its
glory!
Our new Pant Menu continues, this time with our Wear To ERIK KARLSSON
Work denim and City Pant II. We’ll show customers how
to easily dress up their jeans (think shirt, layered with
sweater, layered with blazer!). Plus, we’ve revamped the
City Pant (the old version will still be available) to have
a new feel plus way more stretch…go ahead…try it out
(a.k.a. pull the fabric), it’s pretty stretchy!

Our casual shirts, meant to be worn untucked, are still
important to push. Remember, all shirts from Zone 1 are
meant to be worn this way (short and long sleeve).

Lastly, we’ll show off our Go-To Work Shop. Zone 2 has
always been THE destination for Go-To’s (sweater, City
Pant, blazer) but now we’ll be showing it off for what it is.
Remind the customer that this super office-appropriate
ensemble is also very easy on the wallet. With sweaters
at 39.90, City Pants always at 69.90 and a good blazer
to anchor it all together, they’ll be ready to go!

You ready for this? Let’s wrap up Fall in style!

THE RUNWAY TEAM

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