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WOMEN
LIVE IN … THE NEW DENIM
HOW HARD IS YOUR DENIM WORKING FOR YOU?
Denim can be a tough one to figure out. On top of rises, washes and styles, fabric can play a
big role in determining which pair of jeans is the one for you. For some, understanding all
these different features can quickly become a puzzle.
To help customers navigate our denim fabrics, we’ve come up with a “LEVELS” system.
How does it work? It’s simple! We’ve ranked and illustrated our three different fabrics from
most featherweight (Natalie – level 1) to full contour (Sculpting Effect – level 3). Based on
the shaping level customers are looking for, they can now easily select which denim fabric
will meet their needs.