Page 13 - Visual MUST_ACCESSORIES
P. 13

Visual                                                           ACCESSORIES                         8


             MUST
                                                                             PERMANENT REDUCTIONS




                                             Product on sale will sell!

                          Red tags create the need to buy. Make sure you clearly group and identify them.



                                   PLACEMENT

                                        Maintain all permanent reductions in zone 11, grouped per category.
                                        Only where space is not available, you may relocate and group select accessories
                                        (excluding jewelry) in your sale zone 13.


                                   P.O.P.

                                        Sign with red P.O.P. to facilitate sell through and make it visible.
                                        Place 'sale' stickers on ALL permanently reduced accessory tags.


                                               FRONT                  BACK



                                                              $ 3.99
                                                    SALE
                                                                  REITMANS.COM

                                                                 $9.90

                                                               MADE IN CHINA / FAIT EN CHINE
                                                example of an accessory price tag



















                                     Easy add-on sales.
                                     Increases units per transactions.

                                     Facilitates her shopping experience.
             THE

      BENEFITS?

                                                                                               VISUAL PRESENTATION | APRIL 2018
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