Page 21 - Holiday 2019_Runway_COMBINED
P. 21
BRIGHT FRIDAY
November will see our in-store Bright Friday takeover: a massive 40% off regular-price on most days
+ daily deals on key commodities. It’s important to create hype around Bright Friday – daily deals
should be valorized and customers should feel like they are part of an incredible event. Our in-store
signage and website will be revamped with festive fireworks to host each of our daily deals.
BEST.DEALS.EVER.
