Page 107 - مدخل الى العلاقات العامة
P. 107

???????? :???????? ??????? ???????? ?????? ???????? ???????:??

????? ????? ????? ???? ?? ??????? ???????? ??????? ????????? ?????????? ?????
                      ???????? ????? ??????? ???????? ??????? ????? ??? ??? ????????:??

                                                               ?? -1?????? )?:(Trust??

???? ???? ???????? ?????????? ?????? ???? ????? ??????? ??? ?????? ???? ????
???????? ?????????? ???????? ??? ????? ?????? ?? ???? ??? ??? ???????? .??????? ??????
?????? ?? ??????? ????? ??? ????????? ?????????? ????????????? ??????????? .??????? ?? ????
????? ???? ?? ??? ???? ???? ?????? ???? ??? ????? ???? ?? ????? ??????????
???? ????? .????? ??? ????? ???????? ?????? ???????? ??????? ????? ???? ??????
??????? ????? ???????? ????????? (? ?)Ethically & Professionally????? ??? ????
???????? ?? ???? ?????? ??????? ?? ???? ???? ???????? ?? ???? ????? .?????? ?????
??? ?????? ??????? ?? ????? ?????? ??????? ??? ????? ???????? ?? ???? ?????????

      ??????????? .????? ??????? ?? ?????? ???????? ?????? ???? ??????? ???? ?????????.??

                               ?? -2??????? ????????(?:)The Ethical Guardian??

???? ???? ?? ?????? ???????? ?????? ?? ?????? ???????? ?????? ?????????
???????? ??? ?? ?????? ?? ??? ??? ???????? ????????? ?????? ????????? .???? ???
????? ????? ?????? ???????? ???????? ???????? ??????? ??? ??? ?????? ?????????
?????? ????? ??????? ?????? ? ???? ????????? ??????????? ?????? ????? ???????

                      ?(? )Code of Ethics?????? ?? ????? ???? ??????? ????????.??

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