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MINIGAMES™                                                                                                                MINIGAMES™









            Getting the Most Bang Out of Your MiniGames with                                                                          A memorable reward is one that anchors the memory of the accomplishment. It may be some-
                                                                                                                                      thing tangible; something to hold on to, a reminder of the achievement and the fact that others
            Outstanding Rewards                                                                                                       recognized it, a real “trophy”.

                                                                                                                                      Or it may be one that generates good feelings that can be remembered weeks, months or even
                                                                                                                                      years after the goal was achieved and the reward received. The opportunity to celebrate with
                                                                                                                                      teammates is an example of the “feel good” factor. When handled correctly, the good feelings cre-

                                                                            CHOOSE                                                    ated can far surpass the monetary value of the reward.

                                                                            REWARDS                                                   The Reward Should Reflect Effort and Performance

                                                                            THAT INSPIRE
                                                                                                                                      The reward should be on a par with the effort it took to win. If the changes made were relatively
                                                                            PERFORMANCE                                               small, the reward should be as well, regardless of the financial impact of the change. The same is
                                                                                                                                      true for the opposite scenario— large change, large reward. In either situation, the reward should
                                                                                                                                      be a reflection of the winning performance.



            One component that can make or break the success of your MiniGames is the strength of your re-                            Think Twice About Cash Rewards
            ward system. Here are the most essential elements of choosing the best rewards to motivate your
            teams for memorable and sustainable results.                                                                              Ask anybody what they want as a reward, and what do you think they’ll say? Gimme cash. Every
                                                                                                                                      time, guaranteed.
            First of all, when deciding on rewards, think low on dollars and high on fun. Rewards should be
            motivating and memorable. They should also reflect the effort and quality of the team’s perfor-                           But while cash is understood by everyone and easy to administer, it is not a memorable
            mance. Plus, you’ll be amazed at how little your people will ask for. Here’s an example of how you                        reward. It has no trophy value. Cash is often used to pay bills and is then quickly forgotten. Cash
            might work through reward planning with your team:                                                                        also tends to become an “expected” reward and therefore does little to motivate any change in
                                                                                                                                      behavior…and quickly becomes an entitlement. Don’t set this precedent.
            Say you end up with a pool that will provide everyone on the team $100 in rewards for this Min-
            iGame. How would you split that up between a small, a medium and a large reward? One per-                                 Pairing cash with a tangible reward can make it more meaningful and memorable. However,
            mutation would be Small = $10; Medium = $20; Large = $70. Now you have a budget for the first                             when deciding on MiniGame™ rewards, consider using cash as a last resort. These days gift cards
            30 days of your MiniGame™, the second 30 days and the final 30 days, culminating in the largest                           are popular, yet are a cash equivalent. If you do find yourself giving gift cards, require each team
            reward.                                                                                                                   member to share with the group what they bought!
            “But now what do I do?” Now you go back to our mantra: People support what they help cre-
            ate. Ask them what they want!

            If they themed their MiniGame around their favorite sports team, reward 1 could be a t-shirt em-
            blazoned with their beloved theme. Reward 2 could be a ball cap and reward 3 a group celebra-
            tion at the local AAA park on the club level. Something they may never do on their own, but will
            never forget.




            What Makes a Motivating and Memorable Reward?

            Motivating rewards are ones that inspire performance. To truly motivate, you must provide a
            reward that the players genuinely value. It’s not so much about how much it costs as what it is.
            Sometimes “bragging rights” alone will inspire performance.


            20                           2020 The Great Game of Business, Inc. All rights reserved. All material protected by U.S. copyright     2020 The Great Game of Business, Inc. All rights reserved. All material protected by U.S. copyright   21
                                                    law and may not be reproduced or distributed without express written permission.  law and may not be reproduced or distributed without express written permission.
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