Page 22 - 42 Rules for 24-Hour Success on LinkedIn: Practical ideas to help you quickly achieve your desired business success.

Rule

1 Rules are Meant to
be Broken

What makes Who is the typical LinkedIn user? If
us different, you go by demographics, then it is
a 41-year-old who has a household
makes income of $109,000. However that
LinkedIn doesn't tell the whole story.
LinkedIn claims a membership that
great!

is growing at a rate of 30 people per
minute, yet there really is not a
typical "user." If you look around,
you will find people who work solo
and use LinkedIn as the proverbial
office water cooler—a place to go to
interact, share stories and be part
of a community. This type of user
might be using LinkedIn for
personal and social development.

Then there are the people who
create their own income. This can
range from the one-person inde-
pendent consultant to the

6 42 Rules for 24-Hour Success on LinkedIn