Page 14 - GRDC_BRAND GUIDE
P. 14
TYPOGRAPHY
PRIMARY TYPEFACES
1. Header
Always use Industry Bold (extended to 118%
for a more unique/vintage feel) for headlines.
2. subHeader
If a subheader is necessary use
Abolition Regular (extended to 118% for a more unique/vintage feel).
3. bodY
For large paragraphs of copy use Acme Gothic
Condensed Regular.
SECONDARY TYPEFACES
There are a couple additional typefaces, that have been used on packaging, available for use in special situations.
Please receive approval before using these additional typefaces.
INDUSTRY BOLD
HEADER
0123456789 AaBbCcDdEeFfGgHhIiJjKkLlMm NnOoPpQqRrSsTtUuVvWwXxYyZz
SUB-HEADER
0123456789 ABCDEfGhIjKlM NoPqRsTuVwXyZ
BODY
Acme Gothic Condensed Regular / Bold
0123456789 0123456789 AaBbCcDdEeFfGgHhIiJjKkLlMm AaBbCcDdEeFfGgHhIiJjKkLlMm NnOoPpQqRrSsTtUuVvWwXxYyZz NnOoPpQqRrSsTtUuVvWwXxYyZz
ADDITIONAL TYPEFACES:
Acme Gothic Extra Wide
LHF ANTIQUE HALF BLOCK (EXTENDED TO 126%)
abolition regular
B R A N DB RV AI NS UD A I LD EG NU TI DI TE Y | G UTI YD PE oE G r| a TP YH PY e 1 4